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http://www.macnn.com/articles/12/04/27/second.straight.month.of.decline/

US iPhone app downloads drop 30 percent in March

updated 03:35 pm EDT, Fri April 27, 2012

 

Second straight month of decline


Daily US iPhone app downloads fell 30 percent month-over-month in March, from 6.35 million to 4.45 million, according to mobile marketing firm Fiksu. The company adds that it was the second straight month of decline in the course of tracking, although the January-February transition was much less severe, dipping only from 6.79 million.

Fiksu comments that the drop is probably attributable to two trends. The iPhone 4S is no longer a new device, and so many owners may be less concerned with finding new apps. In February, Apple also decided to crack down on third-party marketers using bots to download apps and inflate chart rankings. With fewer if any bots involved, app traffic may now reflect realistic demand.


by MacNN Staff

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TAGS :

 iPod, iPhone, industry, App Store, iPad
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Comments

  1. bobolicious

    Junior Member

    Joined: Aug 2002

    0

    all those stocking stuffers...

    needed apps...

  1. andrewbw

    Fresh-Faced Recruit

    Joined: Jan 2001

    -2

    This is dangerous

    Why is MacNN reporting this? This may allow the addle-minded to think there is weakness in the Apple ecosystem. This sort of yellow journalism that does nothing to support the amazing work that Apple is doing fills me with sadness and rage.

  1. DoctorGonzo

    Grizzled Veteran

    Joined: Oct 1999

    0

    Dangerous?

    Andrew, please don't be a silly fanboy. Hyperbole like that is just nuts.

  1. facebook_Craig

    Via Facebook

    Joined: Apr 2012

    0

    How exactly

    Do they know this?

  1. wrenchy

    Forum Regular

    Joined: Nov 2009

    0

    @andrewbw


    You are a tool.
    Grow up and stop believing all the advertising you see on tv.


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