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HTC's raw February revenue shows 37% plunge, poor quarter

updated 09:25 am EST, Tue March 6, 2012

HTC February 2012 results preview bleak quarter

HTC has posted unaudited results (PDF) for February that have shown the company is on the path to have its second tough quarter in a row. Its revenue for the one month was down 36.8 percent from where it was a year ago, to 20.3 billion $NT ($687 million). Results so far in the winter saw an even steeper drop, losing 45 percent of their value to 36.9 billion $NT ($1.2 billion).

As with most of its pure fiscal data, HTC didn't contextualize the results. The company had already lowered its forecasts.

Most of the drop is expected to come from a two-sided attack from both Apple and Samsung. Apple's iPhone 4S has squeezed HTC, both through popularity and by its elimination of Sprint as a 'safe' carrier where HTC previously didn't have to compete directly with Apple. Samsung has also quickly become the premier Android carrier and may be shifting sales to the Galaxy S II that would otherwise have gone to the Sensation and other competitive models.

HTC is pinning nearly all its hopes for 2012 on the One X, One S, and One V, which are both much more aggressive in performance and design but represent a rare simplification for an Android maker. The trio will represent the core of its lineup for the year and will even strip back the company's at times heavy software customization in favor of simplicity and speed.




by MacNN Staff

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Comments

  1. lkrupp

    Joined: Dec 1969

    +6

    Hmmmm

    Kinda funny how HTC was once the Saviorr of the Fandroids, the one who would slay the inferior iPhone. Now it's Samsung. They keep having to switch potential slayers as the failed ones fall to the wayside.

  1. Paul Huang

    Joined: Dec 1969

    +1

    It's only going to get

    worse...much worse.

  1. bigmig

    Joined: Dec 1969

    +3

    Drrrrroid!

    Samsung is the master of the Android OEMs. But they'd better have a plan to fork or else they might get their lunch eaten by ZTE and Huawei. HTC's dumbed down lineup won't help them at all - it just means they'll get less shelf space at the local carrier store or Radio Shack.

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