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Pew: 53% of US phones are smartphones, Android and iOS tied

updated 12:35 pm EST, Thu March 1, 2012

Pew shows smartphones now majority in US

More Americans now own smartphones than basic cellphones, Pew Internet deduced on Thursday. By looking at those who either said they had a smartphone or mentioned it using a smartphone platform, the study found that 53 percent of American cellphone owners had a smartphone as of February. With 88 percent of the entire adult American population using a cellphone, that translated to 46 percent of all adults owning a smartphone.

Researchers also gave a rare look into total user bases for smartphone platforms rather than just their market share. Apple and Google were nearly equal in total ownership: 19 percent owned an iPhone, and 20 percent used Android, Pew said. Perceptions that Android was growing faster also appeared to be false, as it had moved up five points since last May while Apple had almost doubled its real ownership share from the same point.

Other platforms were on the decline or stayed marginal. The BlackBerry was now down from being even with Apple, at 10 percent last May, to six percent now. Microsoft's combined Windows Phone and Windows Mobile share was locked at two percent, and the combination of PalmOS and webOS was steady at one point.

Adoption was growing almost consistently across all groups. With the exception of those over 50, where growth was just slower, smartphone use was moving up regardless of education, ethnicity, income, and location.

The findings showed that smartphones were now defining the US mobile landscape. Although carriers and high-end users have been pushing smartphones first for some time, the data showed that the broader public had latched on to the concept.

by MacNN Staff



  1. global.philosopher

    Joined: Dec 1969


    Looks like the following:

    Albeit the ratios will not be equal, it looks like the following will pan out for the forseable future:

    Android , iOS will split smartphones.

    iOS and MS 8 will split tablets.

    OSX and MS 8 will split PC's.

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