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Early Google Music sales said disappointing

updated 12:00 pm EST, Thu February 23, 2012

Google Music counting on new hardware to revive

Google Music isn't generating the sales Google wanted, contacts uncovered Thursday. Although still in its first quarter, the Android-focused music store's sales were enough below estimates that CNET's music industry insiders had reason to be "concerned." There wasn't an immediate alarm as Google was hoping to "correct certain issues" and market Google Music more heavily, but it was undercutting low expectations.

A turnaround was supposedly hinging on Google's entry into home electronics, according to promises to music labels. It was implied Google would try to chase after Apple beyond just smartphones and tablets. What few leaks exist, including to Electronista, have alluded to a wireless media system using the Android@Home platform that would stream in a way akin to either Apple's AirPlay or Sonos' multi-room audio system.

Google Music has been fraught with trouble from early on. The company hinted at it as early as Google I/O 2010, when a preview of its web-based Android Market page had a Music tab, but it didn't arrive until a year and a half later. Labels were hopeful that Google could create a direct rival to Apple's dominant iTunes Store; an impasse over cloud music rights ended up delaying the service long enough that Apple's iTunes Match arrived in finished form earlier and with more features.

The reasons for the low initial uptake haven't been identified. Factors likely include the current US-only limitations and a splintered platform that prevents some older phones from even seeing the music section of the store. Google may have inadvertently discouraged buyers through the culture fostered by its app business. Few Android users buy apps relative to iOS, and such habits could translate to music as well.




by MacNN Staff

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Comments

  1. facebook_Matthew

    Via Facebook

    Joined: Feb 2012

    -5

    font-size:13px

    To NO ONE!

  1. facebook_Matthew

    Via Facebook

    Joined: Feb 2012

    +6

    meaning this was a surprise...

    to no one!

  1. Paul Huang

    Joined: Dec 1969

    +8

    A copycat with three

    limping legs.

  1. Paul Huang

    Joined: Dec 1969

    -5

    Try to read that

    snarky reverse-text block on yellow. Such M0R0Ns.

  1. bigmig

    Joined: Dec 1969

    +5

    Drrrrroid!

    Droid users understand value. We're not interested in paying for overpriced content. Go back to doing what you do best Google - giving away free products.

  1. dliup

    Joined: Dec 1969

    +6

    freetards

    So they hope freetards would spend money? Keep dreaming. At least Google get to sell more personal data to advertisers.

  1. facebook_Jason

    Via Facebook

    Joined: Feb 2012

    +8

    I Tried It

    It was more work than savings was worth just to get them downloaded so I could have them on my non-cloud device.

  1. Jubeikiwagami

    Joined: Dec 1969

    +8

    Stupid Google

    Android users are cheap freetards. They don't buy anything. They want it all free and willing to give away their privacy for it.

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