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Proview trying to ban iPad exports out of China

updated 07:50 am EST, Tue February 14, 2012

Proview hopes to pressure Apple with export ban

Proview's small number of retail iPad seizures were just part of hopes that it could effectively ban the iPad worldwide, the Chinese company argued as part of a report Tuesday. It was hoping not just to stop Chinese sales and imports under the iPad name but also exports, which would nearly ban the sale of the iPad worldwide. Attorney Roger Xie in talking to Bloomberg didn't explain how he thought Proview could enforce its China-only trademark in other countries.

The attitude came as Apple representative Carolyn Wu disputed not just the legitimacy of Proview's claims but also whether it was yet in a position to threaten enforcement even if it won. Apple had already bought use of the iPad trademark in China and nine other countries, and it's Proview that "refuses to honor" the deals, Wu said. Proview has previously tried to argue that a trademark sale through a proxy firm didn't technically transfer usage to key areas.

Hong Kong-based Proview has been asking for as much as $1.6 billion in early claims from Apple in return for continuing to do business. The risk to Apple's business has led to calls for it to settle, although it's likely to push for a much lower amount.

The smaller firm was astute enough to start securing the iPad trademark in 2000, a decade before the iPad would become public, although its decision to wait until after the iPad had become a commercial success to start trademark disputes has been called into question. Even Proview's 2000 decision has been credited to Apple, since it was the iMac, iBook, and iTunes that would have spurred on Proview's trademark filing at the time.

by MacNN Staff



  1. perthdave

    Joined: Dec 1969




  1. pairof9s

    Joined: Dec 1969


    HA! HA! HA!

    Good f-ing luck!

    There's probably 4 dozens companies in other countries that will snap to get this business.

  1. Paul Huang

    Joined: Dec 1969


    shut it down

    And China will collapse.

  1. legacyb4

    Joined: Dec 1969



    an extortion attempt at best... worldwide?

  1. facebook_David

    Via Facebook

    Joined: Feb 2012


    Pirates of the Atlantic

    China! What a f*cking joke.

  1. Eldernorm

    Joined: Dec 1969


    a small problem

    While the subsidy of the main company that sold the name to Apple is saying it still owned the name, what has that got to do with the actual hardware.???

    the iPad does not say iPad (except for an almost invisible copy note in the back.) Proview has no claims to the actual hardware. Maybe Apple could just use the asian symbol for pad ???

    This whole mess is just China at its worse. Steal, copy, cheat, but bad stuff in babes milk, sell something then pretend like you did not.. China either needs to straighten up and fly right or plan on getting out of the business. Its entering a world market and trying to be both a leader and a back yard crook at the same time. It does not whorl cause no one can trust you and your back yard crook. Just a thought.

  1. Grendelmon

    Joined: Dec 1969


    It's their law, their rules

    And Apple would obviously do the exact same at 110% had the tables been turned. Their international suits against Samsung as well as squeezing out the competing products from manufacturing and supply firms demonstrates a pretty consistent operating philosophy.

  1. facebook_James

    Via Facebook

    Joined: Feb 2012


    Proview is Evil

    Proview = Chinese Evil
    Weivorp = Devil in China

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