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AAPL Stock: 562.29 ( -3.03 )

Apple hosts press preview of Grand Central, reveals details

updated 12:20 pm EST, Wed December 7, 2011

Photo shows completed interior


Apple today held a special press preview event for the Grand Central Apple Store, which opens to the public December 9th at 10AM. An accompanying press release mostly reiterates existing details, but does reveal some facts. The store will play host to 315 workers, for instance, and use not one but two Genius Bars.

The 15-minute workshops Apple has scheduled are in fact new "Express Workshops." These are meant to "offer tips and tricks in a streamlined format to serve customers on a tight schedule," the company says. They may be particular relevant at Grand Central, since a number of shoppers may only be passing through and have no interest in staying for an hour-long presentation.



[Image via jennydeluxe]


by MacNN Staff

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TAGS :

 retail, New York, Apple

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  1. jmonty12

    Fresh-Faced Recruit

    Joined: Jun 2003

    -3
    12/07, 01:09pm | report spam | Reply |

    Why is this treated as big news?

    I'm a pretty big Apple fan but I don't understand why this keeps getting reported on. It's just one store for goodness sake!

  1. Feathers

    Grizzled Veteran

    Joined: Oct 1999

    0
    12/07, 01:16pm | report spam | Reply |

    Wow!

    I'm not one for hyperbole but if anything approaches an almost cathedral-like manifestation of the Church of Apple, this has to be the place. Holy cow!

  1. Herod

    Fresh-Faced Recruit

    Joined: Jun 2007

    0
    12/07, 03:13pm | report spam | Reply |

    Just another store?

    This is a museum!

  1. testudo

    Fresh-Faced Recruit

    Joined: Aug 2001

    -5
    12/07, 04:33pm | report spam | (1 reply) Reply |

    Re: Just another store?

    Wow, so like a museum it will be filled with snooty 'better-than-thou' types? Oh, wait, that would make it just another apple store.

  1. FireWire

    Mac Elite

    Joined: Oct 1999

    0
    12/09, 03:19pm | report spam | Reply |

    Damn right!

    it's better than thou! They can teach you, but they have to charge!

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