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Apple Q4 breakdown shows Asia-Pacific, iPad as strong suits

updated 05:35 pm EDT, Tue October 18, 2011

Mac sales fueled by MacBook Air, Pro

As a part of announcing its fourth-quarter financial results, Apple has released a detailed breakdown (PDF) of where the money came from. Regionally the Americas continued to be Apple's greatest source of revenue, generating $9.648 billion, up 34 percent year-over-year. Europe was up 36 percent to $7.397 billion however, and the Asia-Pacific region -- which includes China -- jumped 139 percent to $6.530 billion.

Some disappointment came from Japan, where revenues were actually down 21 percent to $1.111 billion. Apple's global retail revenues were only up 1 percent to $3.584 billion, which may be explained by unusually rapid expansion and renovation plans, including even the replacement of the Fifth Avenue cube at a cost of at least $6.7 million.

Desktop Mac sales inched ahead 1 percent to $1.687 billion. The company fared much better in the notebook realm, where revenues grew 44 percent to $4.585 billion, supported largely by new MacBook Airs, with help from MacBook Pros that are still awaiting a fall update. In total Mac sales were up 29 percent to $6.272 billion.

iPad revenues surged 146 percent to $6.868 billion, but were still below iPhone revenues, which rose 24 percent to $10.98 billion. "Music-related" products and services -- including the iTunes Store -- rose 35 percent to $1.678 billion, at the same time as iPod revenue slumped 25 percent to $1.103 billion. Peripherals including the Apple TV brought in 34 percent more at $640 million, while the software and service category grew 10 percent to $729 million.

by MacNN Staff



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