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US iPhone 4S launch met with long lineups

updated 09:50 am EDT, Fri October 14, 2011

Built-up demand draws crowds

The launch of the iPhone 4S so far appears to be drawing major crowds in the US. At the company's flagship Fifth Avenue store in New York City, the lineup reportedly stretched around two sides of the block. While last year's iPhone 4's lineup is said to have wrapped around four sides, rain is thought to be keeping some 4S buyers at home for the time being.

At the high-profile Domain Apple Store in Austin, Texas, many dozens of people were spotted waiting in line in sunny if unusually brisk weather. As with other lineups around North America, a number of future 4S buyers passed the time on iPads and MacBooks. The lineup extended around several other buildings well into a parking lot, suggesting plenty of demand.

Interest in the iPhone 4S is likely being piqued for two reasons. The first is an unusually long wait, since instead of launching roughly 12 months after the last device as per usual, the 4S is arriving an additional four months later. The 4S will also be the first iPhone available through Sprint. Unlike AT&T and Verizon, Sprint is holding firm to unlimited data plans.

[Fifth Avenue, New York City]

[The Domain, Austin]

by MacNN Staff



    Comment buried. Show
  1. Mr. Strat

    Joined: Dec 1969


    I'll pass

    It's tough to get revved up about what is obviously an interim model.

  1. garmonbosia

    Joined: Dec 1969


    It's funny,

    Apple's interim models are more consequential than anybody else's major upgrade.

  1. mkral

    Joined: Dec 1969



    not tough to get excited if you're a sprint customer.

  1. facebook_Bob

    Via Facebook

    Joined: Oct 2011


    Odd Feeling

    I get a weird feeling watching the video and the chanting and high fives and all... They are just buying phones. Great phones which I'll eventually buy too, but if someone whooped and high fived me as I walked in I'd feel like finding another store, you know?

    I'm as big an Apple guy as they come, but it is over the top for me. It's a little like the rallies dictators held, but obviously everyone is there by free will, and is happy instead of terrified. I guess I just can't see spending more than an hour of my life waiting at a pep rally for something I can just walk up and buy in a month or so.

  1. ZinkDifferent

    Joined: Dec 1969



    "I'm as big an Apple guy as they come, but it is over the top for me. It's a little like the rallies dictators held, but obviously everyone is there by free will, and is happy instead of terrified. "
    So, it's exactly like some really bad and horrible metaphor, except everything's different?

    The "iPhone Line" isn't for everyone - I believe that the majority of folks just pre-order and receive their delivery on launch day, but there's obviously some people that get a kick out of camping out.

  1. facebook_Bob

    Via Facebook

    Joined: Oct 2011


    Sort of...

    The rallies weren't the horrible part, the torture if you weren't cheering loud enough was the problem. I get your point though.

    I was really referring to the enthusiasm, having trouble picking it out something to compare it to. Maybe I have trouble believing all the store employees are that excited. That and lines drive me friggin nuts.

  1. testudo

    Joined: Dec 1969



    They need cheerleaders to get people excited over the iPhone? I thought it sold itself.

    What's sad is how many people actually feel proud to tell friends "I stood all night in line to get my iPhone!". Well, if they're more fanboys, they'd be excited. if they're "normal" people, they'd either pity them or laugh at them (or both).

  1. facebook_Collin

    Via Facebook

    Joined: Oct 2011


    It's a social thing I guess...

    Some people like tailgating too... not me. The enthusiasts are good for one thing though, they make Fandroid trolls greener.

  1. garmonbosia

    Joined: Dec 1969


    re: cheering?

    I think "normal" people were a little perplexed when people waited in line for the original iPhone. Now "normal" people understand why other people wait in line.

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