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Ballmer: Windows Phone hasn't sold what I 'would have liked'

updated 11:45 pm EDT, Wed September 14, 2011

Microsoft CEO disappointed with year-one WP7 sales

Microsoft chief Steve Ballmer during the company's Financial Analyst Meeting acknowledged that Windows Phone 7 still wasn't performing well. Treating it as a first-year wrap up, he said Microsoft phone partners hadn't sold "quite as many as I would have liked" between its October release and today. He didn't quantify the numbers, but shipments have been flat and have led to steady losses in market share.

He put most of his faith in the near term on phones running Mango, the first major yearly update to Windows Phone. It adds multitasking, Twitter and IM integration, forward-facing camera support, and a much faster and accurate Internet Explorer browser. Microsoft's current role was not to have usurped Apple or Google but to have created a genuine option for those who didn't want either Android or an iPhone.

"I'm not saying I love where we are, but I am very optimistic on where we can be," he said during the meeting.

Ballmer put Nokia at a privileged level among Windows Phone partners and saw it as a key ingredient to getting Windows Phone into relevance. Unlike HTC, LG, Samsung, and virtually every other partner to date that was making most of its success on Android and treated WP7 as a side project, Nokia consciously chose Microsoft as a way of standing out in the market. Microsoft is also known to have influenced the deal further through billions of dollars in funding through marketing and other resources.

Mango is already on the shipping Toshiba-Fujitsu IS12T in Japan but will reach North America, Europe, and the rest of the world in or near October. [via AllThingsD]

by MacNN Staff



  1. rvhernandez

    Joined: Dec 1969


    Monkey boy says:


    Love that clip when the iPhone first came out and MB was saying Apple was crazy and "we'll just have to wait and see if they reach 1% market share". Well, now MB says Doh!

  1. iphonerulez

    Joined: Dec 1969


    Well over a year ago he was saying

    how much he liked Microsoft's strategy of Windows Mobile and WP7 on hundreds of vendors smartphones. I guess it really didn't work out the way he planned and now the iPhone's market share is much more than just a 'rounding error'.

  1. Bobfozz

    Joined: Dec 1969



    What an incredibly stupid name to market with! Everything is mango... I must be the only one who has tried the mango fruit and was not bowled over with it!

  1. lamewing

    Joined: Dec 1969


    The sad part is

    I use an iPhone 4 (iOS 4) and a Samsung Focus (Windows Phone). Both OSes are very nice and easy to use. What saddens me is that MS waits so long to release updates for Windows Phone. Mango should have come out this summer but MS wanted to release it with the new models. Apple is going to do this too with the iPhone 5 and iOS 5, but they have more than enough market share to wait.

    The worse part of the MS situation is that MS still employs Steve Ballmer. The guy is nothing more than a used car salesman. Ever watch the early Windows advertisements? Sad.

  1. Paul Huang

    Joined: Dec 1969



    Much (90% or more) of the fruits available from the supermarkets are really substandard. When I go to Asia, my relatives on the farm send me tree-ripened fruits. The mangoes you find in the markets/Costco/Sams Club are fit to be tossed if you ask me.

  1. facebook_Robert

    Via Facebook

    Joined: Sep 2011


    MS gets 1000 chances

    I mean we would be writing anyone else off - but MS, we know they will dog this forever.
    And they have the money, and they will get media attention. And leveraging the desktop, maybe, in fact, give them a small amount of leverage (I'm not over estimating it, however).

    Eh, but so what, I see no reason to believe out of the many years they may be pushing this OS, that this will be the year it breaks through - I highly, highly doubt that. Mango isn't that good.

  1. SockRolid

    Joined: Dec 1969


    21st century = bag of hurt

    Microsoft hasn't done very well this century. But hey, it's not Ballmer's fault. Gates set up Microsoft to be a Windows + Office corporate IT-milking machine. And not much else.

  1. slapppy

    Joined: Dec 1969


    Cash Cows

    What's great about having two or three cash cows locked in the corporate world is you can blow your wad time and time again without fear. You can make crappy copy after copy of your competitors innovative products until you finally get it right, despite blowing wads of money for years. Nice system they have there.

  1. perthdave

    Joined: Dec 1969


    "Let's Eat!" they said.

    Then they choked.

    Comment buried. Show
  1. imNat-imadouche

    Joined: Dec 1969


    You suck

    Seriously when is Steve Ballmer going to get fired. Steve Jobs was a more charismatic CEO and for most, well liked in the tech world. Steve Ballmer is just an a-hole.

    Steve Jobs is a deceitful person.

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