toggle

AAPL Stock: 121.3 ( -1.07 )

Printed from http://www.macnn.com

China Telecom reportedly has 'Dragon Plan' to sell iPhone 5

updated 08:55 am EDT, Wed September 14, 2011

China Telecom may go all out for iPhone 5 deal

China Telecom may have an all-out marketing campaign for its iPhone 5 launch if details given by a purported corporate insider. Referred to as the "Dragon Plan" by the Southern Metropolis Daily newspaper, it would see the second-largest Chinese carrier spend the equivalent of $234.6 million to market Apple's hardware. Pre-orders would start in September with the expected release in October.

On the record, China Telecom hasn't officially confirmed any deal. Company chair Wang Xiaochu has already said, however, that the company would offer steeper discounts on contracts if and when the iPhone 5 was available.

The campaign if real could see a significant boost to Apple's China sales. It already has a foothold in the country through China Unicom, but the existing provider's smaller stature and lower resources to promote itself have reduced its chances versus Android phones on China Telecom and China Mobile. Apple has seen its revenue in China grow six times larger in the past year and may be keen to keep that momentum going.




by MacNN Staff

toggle

Comments

Login Here

Not a member of the MacNN forums? Register now for free.

toggle

Network Headlines

Follow us on Facebook

toggle

Most Popular

Advertisement

Recent Reviews

HP 14-x030nr 14-inch Chromebook

If you're like us, chances are you've come to realize that you need the ability to access the Internet on the go. Also, you've prob ...

15-inch MacBook Pro with Force Touch

Apple's 15-inch Retina MacBook Pro continues to be a popular notebook with professional users and prosumers looking for the ultimate ...

Typo keyboard for iPad

Following numerous legal shenanigans between Typo -- a company founded in part by Ryan Seacrest -- and the clear object of his physica ...

toggle

Most Commented