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Acer 7-inch Iconia Tab A100 official for US, targets moms

updated 08:55 am EDT, Fri August 12, 2011

Acer Iconia Tab A100 confirmed for US at 330 price

Acer on Friday at last confirmed the launch of the Iconia Tab A100 in the US. The design is the first seven-inch tablet to ship with the Honeycomb interface and uses Android 3.2 to scale the tablet interface properly to the smaller screen. It fits the same dual-core Tegra 2 chip, five-megapixel rear camera, and two-megapixel front camera as its 10-inch A500 counterpart, just at a smaller 1024x600 resolution.

True to earlier claims, Acer is unusually focusing on women. It argues that the tablet is ideal for "mobile moms" who want something large enough to watch video but still want something usable one-handed, presumably while dealing with a child using the other. It's not clear why Acer chose to limit its marketing and imply that mothers would have trouble using larger tablets.

The smaller size does come with noticeable sacrifices. Acer only expects half the battery life of the A500 at just five hours of web browsing, 4.5 hours of 720p video, and a shorter-still four hours of web streamed video.

The slate is still equipped with the same software as the larger Iconia Tab, including NemoPlayer for streaming a personal media collection remotely, for DLNA media sharing on the local network, and Aupeo for Internet radio. By shipping with Android 3.2, it comes out of the box with Google Videos for movie rentals, Google Music for cloud audio, and both Google Books and Acer's own LumiRead for text. Acer's customizations are mild and bring in its obligatory Social Jogger integration app as well as a Day Planner app.

To keep the price down, Acer is shipping the A100 with just 8GB of storage and is pricing it at $330 US or $350 Canadian. A 16GB version is available for $350 US or $400 Canadian.

The design is potentially the first real test for Google whether seven-inch tablets are viable. Although seven-inch tablets have been commonplace in the Android world, all of them until now have been Android 2-based tablets without real optimizations for the smaller size. Apple CEO Steve Jobs is well-known for having savaged seven-inch tablets as being too small to create a meaningful difference over a smartphone, and he may have been validated with low BlackBerry PlayBook sales.

by MacNN Staff



  1. coffeetime

    Joined: Dec 1969



    Mom knows what good stuffs are..... LV bag, Coach bag and iPad2. They won't go for this.

  1. Jonathan-Tanya

    Joined: Dec 1969


    what a stretch

    I don't think asking someone to buy your product is unusual, and believing that asking someone to buy your product is an insult that implies they have trouble using other products - well look, its a philosophy to see insult everywhere, I'm sure that will play to some unbalanced people.

    But I hardly think its a tragedy they are marketing to Moms - why not.

  1. Jonathan-Tanya

    Joined: Dec 1969


    lessons from Star Trek

    I know, you can't mention Star Trek without it setting off your geek flag - I'll risk it.

    What's interesting is that the show was written before tablets ever took off - and yet the writers put tablets and other amazing computing devices into the stories - and they had specific form factors and sizes.

    The personal communication tablet was always of convenient size 5" - 8" - with a couple exceptions. The original series Uhura was basically carrying a clip board with a screen. But later series - you had these personal communicators that - it just interesting they rarely choice a 10" tablet made of 1.5 lbs of unwieldy glass. (although if the application really needed a larger screen - the crew magically had one of a larger size for that episode)

    No - they could have invented anything they wanted to, and they weren't afraid to dream- if they needed to do a presentation, they almost always threw up a 50 ft view screen and took an entire wall. If they needed something from the computer - they just talked to it.

    When it came to personal communication devices - little was the norm. Sometimes to emphasize a point or show a frustration- they'd even throw the thing down. Apparently they were indestructible too.

    Writers wrote the show - it's a fantasy. But why - when the iPad didn't even exist, when the realities of the market were not prejudicing their thinking - did they naturally assume the PADD (to use a Star Trek term) would be of a convenient size?

    Because - frankly it makes sense. The reason SJ needs a 10" tablet, was to make sure developers didn't just decide their iPhone app was close enough.

    I get that. SJ isn't wrong. But he's wrong to say that the 3.5" tablet they call an iPod touch, and the 10" they call an iPad 2 are the only sizes.

    Of course 7" is a much better size for a tablet - of course.

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