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HP TouchPad price drops permanently to $400

updated 03:40 pm EDT, Wed August 10, 2011

HP TouchPad 100-dollar price cut now permanent

HP in a briefing to staff from its Personal Systems Group Senior VP Stephen DiFranco said that the price of the TouchPad was now dropping permanently lower. Following a weekend sale, the 16GB webOS tablet would settle at a consistent $400 price while its 32GB requivalent would cost $500. No indication was given as to whether the TouchPad 4G would drop from its anticipated $700 price.

Those who bought and started using their TouchPads before the discounts would get the $50 App Catalog credit given earlier. Retailers were already showing the price cut with no mention of it being temporary, including Amazon.

DiFranco explained the decision as a virtue of HP being "pleased with customer response" after the weekend discount and wanting to continue that success.

While HP is known to very frequently offer temporary discounts on its PCs, sometimes just weeks after they go on sale, a permanent discount is likely a sign adoption hasn't taken off as quickly as the company had planned. Officials haven't given out shipment numbers and aren't expected to until HP's quarterly results arrive later in the month, but a $100 cut just one month after release is usually an indication customers perceive the price as too high.

The TouchPad has generally been commended for webOS' relative ease of use and tricks such as its wireless charging. Early glitches marred reviews and weren't addressed until last week's over-the-air update, but most blame it on price competitiveness. The iPad 2 is as fast or faster with a thinner design and a rear camera the TouchPad lacks; most Android tablets were at or below the TouchPad's price with more features. [via TIMN]

by MacNN Staff



  1. nowwhatareyoulookingat

    Joined: Dec 1969


    pleased with response

    Yahoo. Somebody came into a store and bought one! Let's make the discount permanent!

  1. Paul Huang

    Joined: Dec 1969


    $199 at big lots soon. Two for the price of one


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