AAPL Stock: 118.03 ( -0.85 )

Printed from adds Vudu portal for movie rentals

updated 07:55 pm EDT, Tue July 26, 2011

Latest push for Walmart's digital distribution

Vudu has announced that it has established a presence on Walmart's website. The portal serves as a direct link to Vudu's range of on-demand rental content. The site includes featured categories, including top new releases, a $0.99 "movie of the day," $2 rentals that are good for two days, and lists of titles that will soon be available to rent.

The addition of a dedicated Vudu area to Walmart's website represents the retailer's latest push to promote the rental services. Vudu was acquired by Walmart in 2010, though initial promotions were limited to digital movie cards that customers could purchase at brick-and-mortar stores and take home to redeem.

Vudu has worked to differentiate itself from competitors such as Netflix, offering customers subscription-free access to many titles on the same day as the DVD release.

by MacNN Staff




Login Here

Not a member of the MacNN forums? Register now for free.


Network Headlines

Follow us on Facebook


Most Popular


Recent Reviews

Ultimate Ears Megaboom Bluetooth Speaker

Ultimate Ears (now owned by Logitech) has found great success in the marketplace with its "Boom" series of Bluetooth speakers, a mod ...

Kinivo URBN Premium Bluetooth Headphones

We love music, and we're willing to bet that you do, too. If you're like us, you probably spend a good portion of your time wearing ...

Jamstik+ MIDI Controller

For a long time the MIDI world has been dominated by keyboard-inspired controllers. Times are changing however, and we are slowly star ...


Most Commented