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Study: Verizon already 32% of iPhone 4 use in the US

updated 05:40 pm EDT, Thu July 7, 2011

Verizon iPhone 4 a third of adoption

Verizon's edition of the iPhone 4 already makes up a third of all the device's share in the US, Localytics said in a study of app use. The CDMA version is about 32 percent after just five months in stores where the AT&T version, as well as unlocked devices on T-Mobile, represent 68 percent. Adoption of the Verizon model has only gone up since launch, starting from 20 percent in February.

The researchers speculated that the rise, even with a model that was already several months old at its heart, might have come from Verizon's decision to cap plans. Many who might have otherwise waited for the iPhone 5 may have been buying or upgrading early to get the unlimited data.

They could be a "precursor" of an iPhone 5 launch predicted for September, where a new device may tempt many to switch from AT&T or a rival smartphone platform, Localytics said.

Verizon's portion doesn't reflect all iPhone share as it excludes the iPhone 3GS and other phones that were GSM-only. The results could still show Verizon being increasingly important to Apple in the US and instrumental to regaining growth in the US versus Android.

by MacNN Staff





  1. MyRightEye

    Joined: Dec 1969



    That's simply not mathematically possible. Someone needs to go back to high school and learn how to count.

  1. iphonerulez

    Joined: Dec 1969


    I thought some analyst was

    going around spouting about how Verizon iPhone sales had tanked. Well, if that is the case and Verizon has 32% of iPhone use, then I can't wait to see what the next iPhone will do for sales. It would be nice to boost it up another 10% to 15%. Truthfully, I'm getting tired of hearing that Android has "unlimited growth potential" that will stop all other mobile platforms. I agree that it has high initial growth, but that in itself doesn't guarantee repeat Android smartphone users into the future. A few years back, RIM was also claimed to have "unlimited growth potential", but you see how that came to an abrupt end. The mobile world can change quickly, so let's not have any three and four year forecasts about any mobile platform.

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