updated 12:00 pm EDT, Tue April 26, 2011
One of Apple's oldest stores to relocate
Apple has filed for a US trademark on the term "Startup," a report notes. A Jamaican trademark was actually filed for in October 2010, most likely as a way of claiming priority when applying in the US. As the trademark would cover several categories -- retail stores, maintenance and installation of hardware and software, educational services and technical support -- the name is thought to be related to expanded training and setup services that have been in play at Apple Stores since earlier this year.
The company meanwhile appears to be planning to move its Glendale Galleria outlet in California. Even though hiring is continuing there, a job listing has appeared for an Apple Store at The American at Brand, a shopping mall just across the street from the Galleria. Apple doesn't typically build Apple Stores in such close proximity to each other, implying that the Galleria outlet will shut down.
Circumstances are lining up to make the move possible. Apple is no longer tied to a 10-year lease for the Galleria space, one which originally allowed it to become just the second Apple Store in the world. The Americana is also a much more modern facility, having opened in 2007 versus the Galleria's 1976. An Americana Apple Store will likely open by early- or mid-November at the latest, as Apple prefers to have new shops in place before Black Friday sales.