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Apple Q2 breakdown shows leap in MacBook sales

updated 05:25 pm EDT, Wed April 20, 2011

Asia Pacific shows biggest regional growth

A detailed breakdown of Apple's Q2 results shows a variety of significant facts. Even though desktop Mac sales slid 12 percent year-over-year to sit at 1.009 million units, MacBook numbers were up a substantial 53 percent to sit at 2.751 million. The surge may be related to the popularity of the overhauled MacBook Air, as well as updated MacBook Pros.

The company's regional revenues continued to be concentrated in the US, where they were up 87 percent to $9.323 billion. The fastest growth belonged to the Asia Pacific region however, which raced ahead 151 percent to $4.743 billion. Apple has made significant pushes into China and South Korea within the last year.

European revenues grew 49 percent to $6.027 billion, while Japan increased 56 percent to $1.383 billion. Worldwide retail revenues rose 90 percent to $3.191 billion.

Seen on a quarter-to-quarter basis, iPad sales dropped 36 percent to 4.694 million units. The figure is at least partly expected however, as Apple's first quarter coincides with the holiday season, when it typically records its best results. No year-over-year view is possible since the iPad 1 only shipped in April 2010.

Software and service sales grew 17 percent year-over-year to $743 million. Peripherals edged ahead 23 percent, reaching $580 million. Various music-related sales were also up 23 percent, amounting to $1.634 billion.

by MacNN Staff



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