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Google: 3b Android apps installed, 350,000 new devices a day

updated 05:45 pm EDT, Thu April 14, 2011

Google says 3 billion Android apps downloaded

Google during its fiscal results call on Thursday revealed that three billion Android apps have been downloaded since the platform launched in October 2008. Senior Commerce and Local VP Jeff Huber didn't say how many had been downloaded in the winter but said the figure was a 50 percent surge from the fall. The install is believed, but not confirmed, to include all stores and not just Android Market.

He further made official recent claims from last week that Google was activating 350,000 new Android devices each day. The increase came about five months after reaching 300,000 in December and suggested a minor slowdown.

Huber made no mention of how many were tablets versus phones and said it was "relatively early on," hinting that very few were tablets.

While the app install count was a significant milestone, it shows Android continuing to trail in app use relative to iOS. Apple reached 10 billion App Store downloads in January, or more than triple the size despite the App Store only opening three months before Android arrived. Apple's longer investment in tablets and its encouragement of non-phone devices like the iPod may have played a part, though its holding over 350,000 apps versus the estimated 120,000 for Android may have played its own part.

Apple hasn't given out its daily activation rate in recent months and last updated in September, when it reached 230,000 iOS devices per day. The number will almost certainly have increased after the first holiday season of iPad sales along with a surge in iPhones and the addition of the Verizon iPhone in February.

by MacNN Staff



  1. bigmig

    Joined: Dec 1969


    Looks like growth is plateauing...

    Not surprising in a maturing market. From Google's previous figures, sales growth in percentage terms:

    May-June 2010: +60% per month
    June-August 2010: +12% per month
    August-December 2010: +11% per month
    December-April 2011: +4% per month

    Part of the plateau is because total sales have grown larger. Still, even in unit terms the growth rate has slowed considerably:

    May-June 2010: +60,000 daily units per month
    June-August 2010: +20,000 daily units per month
    August-December 2010: +25,000 daily units per month
    December-April 2011: +12,500 daily units per month

  1. Hash

    Joined: Dec 1969


    comment title

    Android growth has stalled because people who had to buy android crapware bought and are already suffering. It is now either cheap junk with Android that sells or some monsters with 5 inch screen.

  1. Jonathan-Tanya

    Joined: Dec 1969


    growth opportunities

    The problem for the plateauing growth theory - is it hits Apple harder.

    Apple's marketshare has flatlined, while Google's continues to grow (at the expensive of Blackberry and Nokia).

    Apple was synonymous with high end "on contract" smartphones - and when high-end and "on-contract" was where smartphone sales were coming - that was great.

    But for the most part, the expensive data plan market is totally owned by smartphones - that market is saturated.

    Where further growth is coming, is down market. It's the conversion of feature phone/prepaid to smartphones - that's the new growth area, and its an area where frankly, Apple doesn't have a product.

    That could change - and for the record, I truly, hope that it does, but Jobs is going to be Jobs - he's quite quirky about going downmarket, and sometimes refuses to do it.

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