updated 11:55 am EDT, Wed March 23, 2011
Public pressure likely cause
Apple has removed a widely-criticized anti-gay app from the App Store. The title was created by Exodus International, a group that claims to "provide support for individuals who want to recover from homosexuality." It quickly drew the ire of the public however, fueled by attention from gay rights groups including Truth Wins Out and PFLAG.
The driving factor in the removal may have been Truth Wins Out's petition, which was highly publicized, and accumulated more than 146,000 names by the time its goals were met. TWO has called Exodus "hateful and bigoted," and charged that the group's supposed therapies are opposed by the American Psychological Association and the American Medical Association. PFLAG is better known than TWO, however, and its open letter to Apple CEO Steve Jobs may have got his attention.
Both gay rights organizations say that the Exodus app was in violation of App Store policies. Specifically, Apple states that it blocks apps which are "defamatory, offensive, mean-spirited, or likely to place the targeted individual or group in harms [sic] way." Exodus' website calls homosexuality "outside of God's will" and a "destructive" practice.