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Steve Jobs makes surprise appearance, talks iPad 2 in SF

updated 01:10 pm EST, Wed March 2, 2011

Jobs says "iPad 2" to important to miss

Weeks after he took a leave of absence from the company, Apple CEO Steve Jobs made a surprise appearance on stage at Apple's March 2nd event in San Francisco at Yerba Buena Gardens. Greeted with a standing ovation when he took the stage, Jobs revealed that Apple had been working on the next-generation iPad and that he was not going to miss the unveiling. He began by noting that over 100 million books downloaded from the iBookstore and that publishing giant Random House was coming to the store with over 17,000 books and that Apple had signed over 2,500 publishers.

Jobs also noted that Apple now has 200 million accounts across its iTunes, App, and iBookstores -- all using the same Apple ID and that despite others trying to copy the model, Apple is "way ahead." He also noted that Apple paid out over $2 billion to developers from App Store revenues.

Jobs went on to note that Apple had recently shipped its 100 millionth iPhone and that it sold 15 million iPads in 2010.

by MacNN Staff



    Comment buried. Show
  1. testudo

    Joined: Dec 1969



    Jobs also noted that Apple now has 200 million accounts across its iTunes, App, and iBookstores--all using the same Apple ID

    One ID for those way different stores of the Music, App, and Book store. How does Apple do it?

    He also noted that Apple paid out over $2 billion to developers from App Store revenues.

    Um, I hope he didn't say it like that. Because that makes it seem like some "Apple is so kind, they're sharing the wealth with developers" as opposed to "Developers have earned $2 billion from sales at the app store".

    Comment buried. Show
  1. testudo

    Joined: Dec 1969



    BTW, that means Apple has made about 1 billion dollars on app store sales alone.

    And yet I'm sure there will be people who will tell us how Apple is 'just breaking even' on their stores, and needs to charge for things like subscriptions.

  1. daqman

    Joined: Dec 1969


    Seriously dissapointed

    What a disappointment is that there was not a single word about MobileMe. An overhaul in the context of iPad and iPhone would have made a lot of sense and was rumored. So, I can do all these things with my iPhone or iPad but I have to have a Mac or PC running iTunes as well to set the thing up and back up the device. Wouldn't it have made a lot of sense to have a MobileMe account that would allow you to use an iPad as a stand-alone device without having to own a "PC" as well. Steve called the iPad a "post-PC device" but that isn't true unless you can own one without owning a PC.

  1. trenchcoat77

    Joined: Dec 1969


    Also disappointed

    Like many of you, I was hoping to see the unveiling of testudo 2. I know we are all tired of the original testudo. His constant postings are like fingernails on a chalkboard, and I was hoping that Cupertino had been working on an upgrade. I know I would buy the new one in a second. Unfortunately, no one wants the old testudo, and I can't even chuck it into a landfill because of the toxic waste that leaks from it.

  1. freddymac

    Joined: Dec 1969



    Your Funny. I like you!!!!!!!!!

    Comment buried. Show
  1. ilovestevejobs

    Joined: Dec 1969


    Steve blowjobs is a disapointment

    But I don't care. Judging by his gaunt look it doesnt look like he'll see past the end of 2011

  1. imactheknife

    Joined: Dec 1969



    I could hope the same for you and your analdroid vibrating should stop using that thing so much as you might get symtoms of MS and go blind as well sooner than the end of 2011

  1. facebook_Justin

    Via Facebook

    Joined: Mar 2011


    comment title

    Its just so amazing, the man is on medical leave and is sick as a dog, yet still comes in and does one of the hardest things for anyone to do: talk in front of thousands of people. If this doesn't show dedication, I don't know what does.

  1. charlituna

    Joined: Dec 1969


    not really a surprise

    The only people there were surprised where the folks that don't know how to read tabloid articles to figure out they are bunk and Jobs really isn't on his death bed and about to croak any second.

    The real surprise would be if he hadn't been there at all. At least sitting off on the side in a show of support while someone else did the announcement

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