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Secret retail meeting may presage Apple media event

updated 11:05 am EST, Tue February 22, 2011

iPad 2 or MacBook Pros seen as likely event focus

Apple retail workers are being asked to sign non-disclosure agreements ahead of a secret "all-hands" meeting, which should be held sometime in the next week, according to AppleInsider sources. The meeting is in fact claimed to have been planned for last week, but delayed for unknown reasons. It may be held after retail stores close on Sunday evening, a common practice in such circumstances.

The nature of the meeting and its timing may be foreshadowing an Apple press event. If an event occurs next week, invitations could go out as soon as this week, although Apple has sometimes announced presentations with only a few days' warning. What the company might reveal in the near future is uncertain.

Updated MacBook Pros are expected to debut sometime this week, with Thursday being a favored date. If so, however, any Sunday retail meeting might be unrelated. The company could therefore be preparing to reveal the second-generation iPad, which is generally expected to ship in March or April, although rumors of a delay have surfaced. Any event might also potentially offer a glimpse at iOS 5, even if the firmware would be secondary to hardware. Apple has regularly previewed new versions of iOS in March.

by MacNN Staff



  1. Eldernorm

    Joined: Dec 1969


    Its all secret

    A RUMOR about a SECRET meeting that MAY happen before the UNANNOUNCED POSSIBLE release of a POTENTIAL new MacBook or iPhone or SOMETHING was released today by an UNKNOWN person with UNKNOWN ties to SOMEONE. ( or their second cousin ??)

    So you can take that information to the bank..... unless you are in Egypt... then you have to wait until they reopen. :-)

    Count on it ..... just do not let anyone see you. LOL

    Just a POSSIBLE thought,

  1. Rance

    Joined: Dec 1969



    It could be the regular quarterly meeting. NDA's are signed when employees are hired.

  1. testudo

    Joined: Dec 1969



    Why would they need to sign NDAs? Shouldn't they already be under agreement (like Rance said)? And what if you don't sign? Are you fired? You're not allowed in the store?

    And is anyone at Apple so stupid as to think they could trust their entire retail store personnel from not revealing secret plans or concepts from such a meeting? h***, they can't even keep secret their products being developed in secret locations deep in the bowels of 1 infinite loop.

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