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Casio intros Tryx camera, digital photo art service

updated 05:50 pm EST, Wed January 5, 2011

Casio intros Tryx freestyle camera, art service

At its CES press conference, Casio's theme was digital imaging revolution. The company unveiled a new online service dubbed Imaging Square, a form of what the company calls digital photo art. It involves taking users' digital photos and turning them into what look like traditional, albeit perfect and machine-made, paintings. Mounting the products in a frame or in an easel furthers the mirage. At the same time, Casio showed off a new style of wearable camera, the Tryx.

The Imaging Square will let photos taken by cellphones be converted as well. Called Digital Craft, the process will analyze digital photos, decompose them and process them to convert to the faux paintings. There are a few levels of this, including HDR-Art Craft, which users HDR photographic techniques to create its effect, while Virutal Painter is a simpler process that results in a different artistic result. The colors flow out more in the latter process, for a more obvious painting look. Users will have the option of twelve custom effeccts to mimic painting techniques.

My Atelier will also be part of the online service, acting as a storage locker for finished and in-progress photos. A Gallery will let users share their creations and view those of others. More features will be added to the site as time goes on, Casio added. One of them includes an online print service and the ability to gift digital photo art.

What the service will cost or when it will launch remains to be seen.
The wearable camera will be called Tryx. It will sport Casio's also-introduced Exilim Engine HS image processor. The high-speed chip will bring with it advanced image processing capabilities. It will fold out like some styles of webcams to stand on desks and tables for hands-free shooting. Casio says it will encourage a freestyle image capture and have the ability to produce artistic images. The 12.1-megapixel sensor is paired with a 21mm wide angle lens but the Tryx will have the ability to record H.264 1080p HD movies. A high-speed movie mode, capable of recording at up to 240fps, is also available. The frame will fold out to let left- or right-handed users hold it camcorder-style comfortably. A motion sensor will trigger a timer when the camera is taking group photos on its own. In addition to a traditional shutter, a touch shutter is incorporated into the 3-inch touchscreen that will also focus on the subject or area being selected. the camera is also Eye-Fi compatible for wireless photo uploads.

The Tryx will also turn photos into painting-style images like the company's newly introduced Imaging Square service. An emphasis with quick online sharing will also be part of the camera's bag of tricks, with quick uploading to popular social networking and can uplaod photos directly to YouTube. An integrated battery allows for USB charging.

When the Tryx arrives and what it will cost hasn't been officially announced, though it is expected in the US in March for about $150, the Casio execs told us after the press conference through a translator. The price especially sounds too good to be true, and some digging around the web instead reveals a price tag of $250 and an April release.

Casio Imaging Square service

Casio Tryx

by MacNN Staff



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