toggle

AAPL Stock: 121.3 ( -1.07 )

Printed from http://www.macnn.com

Rovi buys Sonic, may affect Apple and DivX

updated 09:20 am EST, Thu December 23, 2010

Rovi buys Sonic for 720 million in digital push

Rovi Corp today confirmed that it was buying Sonic for $720 million in a blend of both cash and stock. The acquisition was characterized as a push beyond TV set-top box guides into digital and centered around both Sonic's RoxioNow video store platform as well as its buyout of DivX from June. The move would help attract Hollywood studios and speed up the adoption of paid online content.

The deal could see DivX's namesake video format used much more widely, including on DVRs and other set-tops that normally have little Internet video support. It may also have an indirect effect on Apple. The Apple TV maker recently struck a long-term deal with Rovi for what was at first thought to be a direct tie-in to the new Apple TV but has since become unclear.

Apple has never officially supported DivX and is unlikely to license RoxioNow given iTunes, but the merger today might give it access to Sonic technology over the course of multiple years.




by MacNN Staff

toggle

Comments

  1. demani

    Joined: Dec 1969

    0

    Retrospect?

    It looks more and more like Retrospect is completely doomed...

Login Here

Not a member of the MacNN forums? Register now for free.

toggle

Network Headlines

Follow us on Facebook

toggle

Most Popular

Advertisement

Recent Reviews

HP 14-x030nr 14-inch Chromebook

If you're like us, chances are you've come to realize that you need the ability to access the Internet on the go. Also, you've prob ...

15-inch MacBook Pro with Force Touch

Apple's 15-inch Retina MacBook Pro continues to be a popular notebook with professional users and prosumers looking for the ultimate ...

Typo keyboard for iPad

Following numerous legal shenanigans between Typo -- a company founded in part by Ryan Seacrest -- and the clear object of his physica ...

toggle

Most Commented