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Hasselblad prices, ships Ferrari-edition H4D camera

updated 01:30 pm EST, Fri November 26, 2010

Hasselblad ships H4D Ferrari Limited Edition

Hasselblad today shipped the H4D-40 Ferrari Limited Edition. The special run medium format camera previewed earlier costs roughly in line with others in its class, at $29,499. Its launch strategy mimics that of the Ferrari Enzo and will see just 499 cameras sold with an 80mm lens.

The new edition stands out through its rosso fuoco color and Ferrari badge as well as a special glass case to display the camera even when out of use.

The camera keeps the 40-megapixel sensor as well as the H4D series' True Focus, which compares yaw when the camera moves and will automatically readjust the focus to keep the intended subject in clear view. Hasselblad still gives it dual storage systems, FireWire tethering and automatic image compensation for chromatic aberration and other unintended effects.

by MacNN Staff



  1. facebook_Chris

    Via Facebook

    Joined: Nov 2010



    Now that's just plain butt-ugly.

  1. Jeronimo2000

    Joined: Dec 1969


    don't think so

    "... and will see just 499 cameras sold"

    Don't think that's going to happen. I know their stuff is worth the money, but even at 1/10 the price, no-one in their right mind would buy that ugly piece of cr*p,

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