AAPL Stock: 93.94 ( 0 )

Printed from

Beatles albums dominate top 50 on iTunes chart

updated 09:35 am EST, Wed November 17, 2010

Apple spreads band across promotions

A day after going on sale, the Beatles' discography is controlling the iTunes Store's album charts, Fortune notes. Leading the group is Abbey Road, positioned at number 7. The White Album is at 9, and Sgt. Pepper is at 10. Notably, the Beatles Box Set is number 12, despite costing $149.

The lowest-ranking Beatles album on the list is the Yellow Submarine soundtrack at 49. Apple is currently tying many of its advertising efforts to the band's appeal. The company's front page is dominated by a Beatles graphic, and Beatles-themed ads are now airing on TV.

Marketing efforts are reportedly extending down to Apple Stores, where some high-profile stores should be getting Beatles promotional presentations, while others are replacing FaceTime displays with a simple image of the band. Store workers are said be getting special lanyards, on which the standard tag is swapped with one featuring the cover of Abbey Road. Next to this is a slogan, "The Beatles. Now on iTunes."

by MacNN Staff





  1. notagain

    Joined: Dec 1969


    sound quality is better

    the itunes version is better than the cds. althougn i'm not buying from itunes, this did inspire me to buy the beatles usb thingy with the 24bit flac

    Comment buried. Show
  1. lamewing

    Joined: Dec 1969


    A dream?

    I had hoped that the big announcement from yesterday was just a dream...err nightmare. Really Apple, just the Beatles added to iTunes. While nice (I guess) it didn't warrant such hyperbole. But I guess when you are as rich as God you can waste time and money on anything you want...even if it is a life-long obsession with the Beatles. Thanks Steve, but it isn't like you brought the Beatles' music back after 40 years of total censorship...we can buy the CDs, tapes, minidiscs, LPs, SPs, etc....and have been able to for decades.

    Now how about something relevant!!! iOS 4.2?
    Apps for the Apple TV or just the ability to actually rent ALL of the iTunes library?
    A subscription service for iTunes like the Zune service? 10 songs/month to keep + unlimited music!!!???

    I am sure the more serious Apple fanboys can come up with something better than my list!!!!

  1. cmoney

    Joined: Dec 1969


    Re: A dream?

    "but it isn't like you brought the Beatles' music back after 40 years of total censorship"

    Ahh, but if it doesn't exist in iTunes, does it really exist? :)

  1. Tharsman

    Joined: Dec 1969


    Re: A Dream?

    I wish people stopped the drama about disappointment. The announcement was in two places: Apple's front page and the rotating banner that displays new iTunes content.

    Even if you don't care about the Beatles, it is obvious (based on how many spots they are dominating now in the top 50 charts, despite being inactive for several decades) that this was indeed huge news for an immense amount of iTunes consumers.

    OK, you don't care about it. Cool, just walk away and wait a few more days for iOS 4.2.

    Comment buried. Show
  1. The Vicar

    Joined: Dec 1969



    This is the first plausible evidence I've ever heard that Apple's sales really ARE all about the hype they generate. The Beatles were incredibly overrated -- lousy songwriters, not particularly good musicians, and not even interesting performers. There must be a lot of Baby Boomers out there who want to relive their childhood.

    (And then I realized: thinking you're a teenager forever and entitled to impose your tastes on everyone else is pretty much the Baby Boomer ethos, the same way that the "Greatest Generation" thinks they're martyrs responsible for everything good in America, as opposed to the more accurate description of "lunkheaded overprivileged reactionaries".)

    Comment buried. Show
  1. testudo

    Joined: Dec 1969



    Like we're supposed to believe these numbers?

    Or do we trust Apple's numbers implicitly and reserve skepticism or claims of outright fakery for the likes of Amazon?

Login Here

Not a member of the MacNN forums? Register now for free.


Network Headlines


Most Popular

MacNN Sponsor

Recent Reviews

Razer Kraken Pro headset

Gaming headphones are a challenge to get right, for a long list of reasons that are unique to the consumer buying them. Some shoppers ...

Patriot Aero Wireless Mobile Drive

Regardless of how large a tablet you buy, you always want more space. There's always one more movie or another album you'd cram on, ...

Patriot Fuel+ 6000 and 9000mAh batteries

Mobile device batteries are better than they used to be, but there's always a scenario where users could use more juice. Upgrade manu ...


Most Commented