updated 06:00 am EDT, Tue November 2, 2010
Google-branded ARM-based Inventec enroute
Google is reportedly set to launch a Google-branded smartbook this month running its new Chrome OS. The ARM-based smartbook is purported to be built by Inventec, a Taiwanese-based electronics manufacturer. It is expected to have 60,000-70,000 units ready for the initial launch run. According to the rumors, the sales model for the Google-branded device will be online only.
The Google-branded smartbook will be joined by smartbooks from Acer and HP, which will also be running the web-centric OS. Asus is also said to be interested in entering the space, although with the category having failed to take off in the past, is in a holding pattern waiting to see if Google is able to make the segment work with its new model. The Acer and HP devices are likely to be sold through normal retail channels, complementing the approach that Google is expected to adopt.
Pricing and other details are expected to emerge in the coming weeks.