AAPL Stock: 118.03 ( -0.85 )

Printed from

RED hikes Scarlet price by $1,000 to add HDR video

updated 10:45 am EDT, Fri October 1, 2010

RED Scarlet climbs in cost for HDRx support

RED today said it was raising the price of the Scarlet pro video camera by $1,000 to add in a high dynamic range feature, HDRx. The new feature needs a new ASIC chip and extra development but would turn out "incredible" results according to founder Jim Jannard. It would invoke a slight delay but was partly the result of user voting in favor of the upgrade.

HDRx has already been tested on the higher-end EPIC and has an added effect beyond providing more details in highlights and shadows. The technique provides as many as 18 stops of dynamic range but also has a new Magic Motion feature that can use HDR to produce a more natural motion blur effect than with a regular video camera.

The increase should start Scarlet pricing at $3,750 for a body-only version, with a version carrying an 8X zoom fixed lens costing $5,750. With the exception of the high-end, $8,000 S35, most versions should shoot 3K resolution video at up to a continuous 120FPS. They use a 2.8-inch touchscreen LCD and CF cards for storage by default, but a modular design allows it to work as a DSLR-style body, add wireless video sharing and otherwise transform much of the camera's functionality to serve a particular task.

by MacNN Staff



Login Here

Not a member of the MacNN forums? Register now for free.


Network Headlines

Follow us on Facebook


Most Popular


Recent Reviews

Ultimate Ears Megaboom Bluetooth Speaker

Ultimate Ears (now owned by Logitech) has found great success in the marketplace with its "Boom" series of Bluetooth speakers, a mod ...

Kinivo URBN Premium Bluetooth Headphones

We love music, and we're willing to bet that you do, too. If you're like us, you probably spend a good portion of your time wearing ...

Jamstik+ MIDI Controller

For a long time the MIDI world has been dominated by keyboard-inspired controllers. Times are changing however, and we are slowly star ...


Most Commented