AAPL Stock: 132.75 ( + 2.47 )

Printed from

Amazon unveils beta Kindle viewer for the web

updated 09:45 am EDT, Tue September 28, 2010

Amazon Kindle for the Web gives app free previews

Amazon today promised a break away from a dependence on native apps with a beta launch of Kindle for the Web. The implementation is currently focused on samples and gives authors or other writes a way of previewing a Kindle book through embedded code (such as a sample below) on an outside page. The design is relatively touch-friendly and allows users to buy a full book from the embed, taking an affiliate link cut from those that do.

The company hasn't said when it plans to wrap up the beta but does expect to have the web edition optimized for mobile devices and to add new features. Amazon hasn't given any indications that it plans to offer full text in the web and so far has characterized Kindle for the Web as a discovery tool. Previously, Kindle books were inaccessible outside of native apps.

by MacNN Staff





  1. thebiggfrogg

    Joined: Dec 1969


    Getcha' Gotcha' Go Go

    Goo goos! Zoinks!!!

  1. Inkling

    Joined: Dec 1969


    A step back...

    What a dreadful display for an online reader. There's so little text there, I'd have to click to turn the page every 5 seconds. And that's not getting into the main hassle of online readers: you only have the book when you've got an Internet connection. I can't understand why online books are being considered an amazing "break away from a dependence on native apps." It's a step backward.

    It's a return to dependence on a browser or an ill-designed plug-in for browsers. Amazon is right to see it as more a "discovery tool" than a sensible way to read a book.

Login Here

Not a member of the MacNN forums? Register now for free.


Network Headlines


Most Popular


Recent Reviews

Apple 12-inch Retina MacBook

It is an exciting time for consumer technology, with gadgets and devices that once used to the stuff of dreams now coming to fruition. ...

JBL Synchros Reflect in-ear headphones

All headphones are not created equally, especially when it comes to use during vigorous activities or workouts. Over-the-ear headphone ...

Bracketron Power Flex external battery

When we're traveling or just generally out and about, we've taken to bringing a tablet and Bluetooth keyboard with us, rather than a ...


Most Commented