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Adobe CEO claims 'muted' impact from loosened app rules

updated 10:45 am EDT, Wed September 22, 2010

Restored freedoms may encourage publishers

Apple's decision to loosen App Store rules and once again permit third-party development tools has had a "muted" impact on Adobe, at least in the short term, according to the latter company's CEO. Shantanu Narayen made the comment during his Adobe's third-quarter results call, in which it announced record revenue of $990.3 million, up 42 percent from the same quarter last year. GAAP net income rose from $136 million to $230.1 million.

In the long term the decision could have significant financial benefit for Adobe. The company's Flash cross-compiling tools should allow developers to produce apps for multiple platforms simultaneously, rather than spend separate time and resources on iOS. Such technology may especially relevant to magazine and newspaper publishers, for whom the ability to translate InDesign layouts into iOS apps may remove a lot of work from digital editions.

iOS has never been a significant part of Adobe's revenue, particularly as Flash itself is still blocked on Apple handhelds. The plugin is however rapidly expanding to other electronics. "Many smartphones, tablets and TVs are supporting the new Flash Player in the marketplace, including models from Google, Motorola, HTC, and Samsung," says Narayen. "In addition, we are working with strategic partners such as RIM, HP-Palm and Nokia to enable Flash on their platforms. And devices from Dell and LG and many other OSP partners will also soon be supporting Flash Player 10.1."

by MacNN Staff



  1. kdogg73

    Joined: Dec 1969


    The fence

    is where I am sitting. Flash needs an e****. The buggy, bloated piece of needs to be fixed. But on the same token, as a production artist who uses InDesign, this will translate my medium by breathing new life into a shrinking market called print.

    Don't drop this ball, Adobe.

  1. doctor9

    Joined: Dec 1969



    As someone whose owned an iPhone since the day it was released, I still feel not having Flash has had little to no impact on my surfing experience. I don't feel like I'm "only getting 1/2 the internet" by this omission. The very least, I certainly don't miss the plethora of Flash ads found on the web!


  1. iphonerulez

    Joined: Dec 1969


    What do you mean missing only 50% the net?

    I'm sure the way this Adobe prick CEO and the Droidtards out there would have you believe it, you must be missing about 98% of the net if you don't have Flash on your iDevice. I'll bet that eventually that every mobile device except iOS devices will have a Flash plug-in even if it's a disaster and the point is going to be run into the ground about Steve Jobs being a Flash-hating tyrant. I'm already prepared for it.

    Apple is just going to have to keep pushing HTML5 and get services for iOS that aren't available on the other mobile platforms. Apple is also going to have to make Flash totally unnecessary for iOS device users by using some other means. Adobe must have these other mobile platforms conned in some way that they're so dead set on using Flash despite the fact that it doesn't work all that well with every site as claimed. Other mobile platforms should continue pushing for more HTML5 sites so users of older smartphones on all platforms can access the content on those sites.

    Imagine if Apple had held up tablet production like supposedly some other companies did, to wait for Flash. It would have been a major disaster and a waste of a six months time.

  1. kerryb

    Joined: Dec 1969


    big drama for what?

    Adobe had a major hissy fit when Steve J came out and broke up with them, Flash at least. Today Adobe is "like so whatever" with it "muted affect" comment. Which is it ladies?

  1. Foe Hammer

    Joined: Dec 1969


    Why Doesn't ...

    ... Shamu just beach himself?

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