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BlackBerry, iPhone lose share again to Android in the US

updated 02:10 pm EDT, Wed September 15, 2010

comScore has Android hitting 17pc smartphone share

Android has taken US market share from both the BlackBerry and iPhone again over the summer, comScore found today. Android jumped almost 42 percent to claim 17 percent of the American smartphone arena as of July data, directly at the expense of both Apple and RIM. The iPhone is back below a quarter of the field at 23.8 percent, while the BlackBerry has slipped at a faster rate to 39.3 percent.

Microsoft's Windows Mobile continued its ongoing slide downwards and sank to 11.8 percent, though the newly HP-controlled webOS managed to hold steady at 4.9 percent.

The researchers didn't attempt to explain the numbers, although the figures corresponded with the launch of the Motorola Droid X and Samsung's Galaxy S models, both of which would have been helped by the rush of early customers. Apple would have been helped by iPhone 4 sales at the same time, though as only one hardware manufacturer on one carrier it was inherently limited compared to the combined efforts of HTC, Motorola and Samsung.

In the wider phone category, RIM ultimately gained share and held on to its spot as the fourth largest in the US at nine percent. Apart from the BlackBerry maker, though, only Samsung gained share among the top five and sat at 23.1 percent; LG and Motorola both dipped slightly. Nokia's fading from relevance was ongoing as it fell below eight percent for the first time to touch 7.8 percent.

by MacNN Staff



  1. iphonerulez

    Joined: Dec 1969


    The sky is falling for Apple and the iPhone...

    By the end of December 2010, Apple will have 1% market share and Android 98.5% market share and others .5%. That was a quick demise of iOS.

  1. droz

    Joined: Dec 1969


    Oh no, Apple can only sell every phone they make..

    haha iphonerulez, so true. The sky is totally falling. I better sell all my apple stock. Clearly they have no future. hahahaha.

  1. MyRightEye

    Joined: Dec 1969


    This is good...

    Apple know how to compete, so this can only mean good things for us. Maybe one day they'll let us choose our Mail alert sounds even. I mean, it's possible, right?

  1. dankothehun

    Joined: Dec 1969


    Yes but...

    Apple still sells more phones (and likely makes more money on each phone) than any one Android manufacturer.

    Remember Google isn't selling anything. It's going to be just like the Windows market, a bunch of hardware manufacturers fighting for pennies per unit trying to gain market share while Apple, the cash cow, plays it's own game. And makes more money than the rest combined.

  1. SockRolid

    Joined: Dec 1969


    To all the Android suckers out there...

    "If you are not paying for it, you're not the customer; you're the product being sold."
    - Anonymous

    "90 percent of everything is c***."
    - Theodore Sturgeon

  1. thibaulthalpern

    Joined: Dec 1969


    False comparison

    I have yet to see any tech pundit or analyst make the argument that claims the comparison between iPhone and Android market is a false comparison. Why is it false? Here is my explanation. And please take the numbers and dates as simply hypothetical. They are not the actual numbers but they actually do make the case that I am trying to make. With further research, I can actually find the accurate numbers. What's important is the framework, and I argue the framework is accurate.

    1. Pre-2008, Many mobile phone makers formerly using Windows or some other OS for their operating system is switching over to Android OS. Let's say hypothetically that this group of phone makes previously using disparate OS's claimed 85% of the market but because they were using different OS's, the division of the market looked more something like this:

    a. Mobile OS A claimed 15%
    b. Mobile OS B claimed 35%
    c. Mobile OS C claimed 25%
    d. Mobile OS D claimed 5%

    2. Post-2008, Mobile OS A, B, C, D have been gradually replaced by Android OS. Because previously disaggregate (since they were different OS) now they are aggregated together. TOTAL of Mobile OS A to D now is 80% since actually Mobile OS A to D is actually Android OS.

    3. iOS, Apple's mobile OS is not used by any companies besides Apple. Apple iOS share in post-2008 claimed 25%.

    4. The claims that Android OS is catching up to iPhone OS is actually NOT AN INDICATION THAT APPLE IS FALLING. What is it an indication of? It is an indication that Mobile phone makers are now switching over to Android OS, dumping Mobile OS A, B, C, and D. And since PRIOR to their switching to Android OS, they claimed a combined 80% of the market, it is not surprise now that Android OS is about to claim 80% of the market since all that is happening is NOT iOS FALLING but rather mobile phone makers other than Apple switching over to Android OS.

    Does that make sense? Mobile phone makers cannot switch over to iOS even if they wanted because iOS is not for sale. The only option they have to compete with iOS is to switch over the Android OS because Microsoft mobile OS strategy does not work for them.

    So, the claim that Android OS is getting a bigger share means iOS is falling behind is actually a WRONG CLAIM AND WRONG INFORMATION. Instead what the analysts should be saying is that mobile phone makers are dumping Mobile OS A, B, C, D and SWITCHING OVER TO Android OS.

    Framing the statistics in this way is accurate because it gives the sense that the market for Android OS had actually always been there because in the pre-2008 era, mobile phone makers were using disaggregate OS but only now switching to a common OS makes them combined in the same boat.

  1. Bobfozz

    Joined: Dec 1969


    danko has it right

    Apple is selling as fast as they can make stuff. How is that bad? MacNN seems to delight in these articles. Maybe they are REALLY PC people. I think they are.

  1. KanMac

    Joined: Dec 1969


    okay, so I'm ignorant

    "Android jumped almost 42 percent to claim 17 percent of the American smartphone arena as of July data...."

    This statement tells me that Android at one time had minus 25 percent?

  1. gitcypher

    Joined: Dec 1969



    is 142% of 12.

    They had 12% and jumped 42% of that (5%) .

  1. B9bot

    Joined: Dec 1969


    Sure when they're giving there phones away for fre

    Of course android is gaining, they have to give there phones away like the Samsung Galaxy buy one get one free. Imagine if Apple did that. Imagine when Apple finally moves to make a Verizon iPhone.

    The experience you get isn't the same as the iPhone. You get what you pay for or what you don't. Like Flash vulnerabilities and viruses and spyware already all over the droid OS, iPhone IOS has none of this c***. The comparison to Microsoft and droid is very true, you get all the crappy viruses, spyware, malware and vulnerabilities just like Microsofts Windows.

    No thanks, I'll stick with a safe, clean IOS over c***.

    I guess people never learn that a cheap price isn't everything and you get what you pay for.

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