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Covent Garden Apple Store unable to keep up with demand

updated 11:30 am EDT, Wed August 11, 2010

Lines still forming on regular basis

Apple's new Covent Garden retail store in London, England is proving to be almost too popular, reports claim. Several days after its opening, the shop is still said to be experiencing lineups, as the inside of the store is regularly jammed with shoppers. Though ultimately good news for Apple, some people may be turning away because of the wait.

The store is considered Apple's largest and most expensive retail outlet, dwarfing even the likes of the Fifth Avenue store in New York City. Some 300 people work at Covent, which has three levels of brick walls and hardwood floors. On display are approximately 56 Macs, 40 iPods, 30 iPads and 30 iPhones.

by MacNN Staff





  1. Feynman

    Joined: Dec 1969


    Well couldn't the overflow...

    ....just go to the other Apple Store a few blocks away?

    Comment buried. Show
  1. testudo

    Joined: Dec 1969



    Waiting in line to enter a store? Seriously?

    And why does the article feel it necessary to point out the place has 3 levels of 'brick walls and hardwood floors'? Is that integral to the store, the line-ups, or the number of employees?

    Comment buried. Show
  1. LouZer

    Joined: Dec 1969



    So, if anyone who uses Windows or PCs are called 'sheep', what does that make apple fans who stand in line waiting to go into an Apple store? Cattle?

    Actually, all these lines at apple stores just reminds me of Apple's old 'lemmings' commercial. And, come to think of it, the zombies in the 1984 commercial seem more like people watching a Steve Jobs keynote and swept up in his RDF.

  1. testudo

    Joined: Dec 1969


    Re: Lines

    What really sucks for me is that I'm no longer in the 'rest of us' category, as Apple doesn't actually make a computer for me (well, not starting at $2500, at least).

  1. PRoth

    Joined: Dec 1969


    I love these line up stories

    They're kind of comical, really. I hate shopping in crowds... puts me on edge. I can't imagine standing in line only to shop in a dense crowd.

    Someone should remake that old Lemmings game, but make it people trying to get into an Apple Store.

  1. redcapzero

    Joined: Dec 1969



    ...but the world does indeed revolve around not only "the rest of us", but even you; "sucks", yes?...

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