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Nikon locks in August 19 press events, shoots D3100 ads

updated 04:30 pm EDT, Wed August 4, 2010

Nikon to hold D3100 events Thursday

Nikon's plans to launch the D3100 next week have been virtually confirmed today as the company has slated several European press events for the anticipated August 19 unveil date. The event would follow two days after a Coolpix unveiling and should introduce a significant leap for Nikon's DSLRs as a whole and not just the entry-level. It should switch from CCD to a much improved CMOS sensor but could also add 1080p AVCHD video, continuous autofocus in movie and live view modes, and on-camera video editing.

Evidence of an ad shoot also backs up the claims, as Nikon is shooting ads and other promo material in Page, Arizona. The spots will likely use the scenery of nearby Antelope Canyon to highlight the image quality of the camera. [via Nikon Rumors]

by MacNN Staff



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