updated 12:40 am EDT, Mon June 14, 2010
Quantcast sees Android still stealing iPhone share
Android is still taking Internet use share away from the iPhone, Quantcast found today. Google's OS has seen over 12 percent more North American web traffic in the first five months of 2010 where iPhone OS-based devices have dropped over eight percent. The rise comes even in spite of Apple's figures including iPad and iPod touch devices where Android is still almost exclusively limited to smartphones.
Apple still has almost 59 percent of the industry, but it as well as RIM's BlackBerry and other platforms have all lost share to Android, at nearly 20 percent.
Most of Android's rise came from the launch of the Motorola Droid in November of last year, which sparked a sustained climb from then onwards. The growth has been sustained, though not accelerated, by phones like the HTC Droid Incredible. Sprint's HTC Evo 4G has seen shortages since launch but shipped in June and hasn't reached iPhone numbers and wouldn't contribute to the current results.
The figures aren't reflective of pure device share but do put pressure on Apple. It had touted significantly more share in data from Net Applications but now may have signs that its lead isn't necessarily as large as once thought. Android users, like their iPhone counterparts, are much more likely to browse the web and use ad-supported mobile apps than on competing platforms like BlackBerry and Windows Mobile.