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http://www.macnn.com/articles/10/05/21/many.companies.approaching.from.both.angles/

Apple's policies pushing web developers away from Flash?

updated 02:00 pm EDT, Fri May 21, 2010

 

Many companies approaching from both angles


Apple's prohibition of Flash from its mobile devices appears to be pushing many web developers to find alternative technologies compatible with the iPhone and iPad, according to a Wall Street Journal report. Chantelle Simoes, a VP at design firm Ninth Degree, suggests her company will have to hire additional staffers to accommodate customers trying to avoid Flash on their websites.

"Since the iPad came out we've had a lot of clients say that they just don't want Flash on their sites," Simoes said.

Other companies have taken a similar approach, however many companies adopting HTML5 and other iPhone-friendly technologies do not intend on dropping Flash. Instead, developers are maintaining several sites that take advantage of the capabilities offered by Flash and the compatibility of other standards.

Sports Illustrated Group editor Terry McDonnell admitted that his company would continue to push forward on "more than one front." The strategy aims to ensure that Sports Illustrated sites can be viewed by a wide range of users, regardless of the device.

Other companies, such as Carnival Corp, have transitioned away from Flash without the intention of approaching from both angles. The company dropped Flash from its cruise-line sites to guarantee compatibility with the iPhone and iPad.

The number of companies moving away from Flash have not stopped the technology from continuing to expand. Adobe CTO Kevin Lynch recently pointed out that the number of Flash developers has climbed by 59 percent in 2009, reaching a total of 3.5 million.


by MacNN Staff

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 industry, developer, Adobe, Flash, Apple
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Comments

  1. rvhernandez

    Fresh-Faced Recruit

    Joined: Apr 2005

    +11

    Just because I have the CS5 suite...

    Just because I have the CS5 suite with Flash installed, does not make me a "developer" anymore than Quickbooks makes me a CPA. Where does Adobe get its numbers?



  1. Herod

    Fresh-Faced Recruit

    Joined: Jun 2007

    -4

    well yea

    what steve wants, steve gets.

  1. rvhernandez

    Fresh-Faced Recruit

    Joined: Apr 2005

    +13

    Me too!

    I'm leading my clients away from Flash. No regrets and my clients appreciate being standards compliant.



  1. lkrupp

    Junior Member

    Joined: May 2001

    +22

    The worm turns...

    Just a few short years ago no web developer gave a plug nickel about supporting Apple. If it worked with IE that was good enough and too-bad-so-sad for any Mac user trying to use the site. "Not worth the effort" was the standard reply. My how things have changed. Nobody (except Mac users) cared about Microsoft dictating what the web would be since everybody used IE. Now the shoe is on the other foot and the outrage is spewing out in all directions. How dare Apple try to control what people can run on their Apple product and what video standard should be used for web content.

    Man, the irony and hypocrisy are something to be relished by this old time Apple guy.

  1. eldarkus

    Fresh-Faced Recruit

    Joined: Feb 2004

    +5

    @rvhernandez

    What an excellent point.

    To expand on that.. Just because you buy the suite, doesn't even mean u use it. Acropat 9 Pro is $449 stand alone and the suite is $1800.. there is always cost benefits to buying the suite over single apps you would use.

  1. WiseWeasel

    Junior Member

    Joined: Apr 1999

    0

    Re: The worm turns...

    Thank you for your insightful words, and it's always refreshing to have someone put things in a different perspective. While this relatively old time Apple user sure loves to gloat about the comeuppance, and my stock portfolio surely has much to be thankful for, we might also pay homage to how often Apple has used their power to in turn empower their users. Some might say that is even the essence of the company and brand. The fact that Apple is now in a position of relative power and influence is difficult to argue, and it is therefore especially important that we point out the times where we feel that Apple may be failing to live up to this ideal, purposefully impeding rather than empowering their users in certain ways. Such a perceived betrayal can be difficult to stomach. I'd say there's been a lack of proper communication to this group of users.

  1. nicolasd

    Fresh-Faced Recruit

    Joined: Oct 2003

    +5

    die flash die

    adobe has had ample time to make it's flash platform fast, secure, stable, efficient and open. the apple meteor is hurtling toward a planet of flash-based dinosaurs and i can't wait.

    can we skip ahead to the part where the uninspired microsoft buys the bankrupt and beleaguered adobe for $100 million the way hp just bought palm?

  1. Salty

    Professional Poster

    Joined: Jul 2005

    +3

    Rather..

    I'd rather Apple buys a broken and beleagured Adobe, Photoshop has so much potential if someone could give it a well thought out UI.

  1. iphonerulez

    Fresh-Faced Recruit

    Joined: Nov 2008

    +7

    I'm not asking Flash to die...

    I just want to be able to view the content if I don't have Flash. It's the content that's important to me and not how it's delivered. Having two web sites is certainly more costly to site owners and I feel bad for them, but if they want to reach certain types of users then I guess they'll have little choice. I think many of those site owners know what the hot platform will be and a dual content delivery approach should be appreciated by all smartphone companies and users. I don't know why Android users are always griping about Apple not supporting Flash. Android users will also be able to view an HTML5 site. Adobe shouldn't be crying either since it can develop HTML5 tools that they can make money from selling to developers. Since I'm only looking at the situation from an end-users point of view I may be missing some of the finer points of this HTML5 vs Flash war.

  1. jreades

    Junior Member

    Joined: Feb 1999

    +5

    Splash pages...


    If the demise of Flash means the demise of gratuitous splash pages then I'm all for it -- I came here for information, not for some extraneous drivel telling me how great your company is.

    On the whole, the number of times that Flash is *actually* needed (as opposed to dropped in as a bit of eye candy) is minimal. Most sites will load more quickly, be more friendly for disabled users, be book-markable, and be save-able for reading later as a PDF, so I'm having a hard time seeing the downside here.

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