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Apple delays international iPad release by a month

updated 08:40 am EDT, Wed April 14, 2010

Blame placed on US demand

Citing "surprisingly strong US demand," Apple has officially delayed the international launch of the iPad. The device will, as a result, only go on sale in foreign countries towards the end of May, instead of late April as planned. Pre-orders however should open up on May 10th, at which time Apple says it will also reveal pricing in local currencies.

In detail the company claims that it shipped over 500,000 US iPads in the space of a week, and that demand is so high it will probably "exceed our supply over the next several weeks as more people see and touch an iPad." The iPad 3G, due towards the end of April, has also allegedly registered a "large number" of pre-orders, Apple says.

Although stock of the iPad initially appeared to hold out in the first few days after launch, it was shortly announced that all Best Buy stores had temporarily sold out. Apple Stores have been experiencing periodic sellouts, although in some cases only in certain capacities. It's unclear how sales may be progressing through smaller resellers, although quantities are likely to be tiny given Apple's treatment of the reseller market. Companies were forbidden from doing any advance marketing of the tablet, and were given a fraction of the units allocated to Apple Stores and Best Buy.

by MacNN Staff





  1. tonton

    Joined: Dec 1969


    This sucks. :(

    They should ration supplies for US and international release, to give the rest of us a chance. I need the iPad for work. :(

  1. ebeyer

    Joined: Dec 1969


    OK. Dumb question.

    I'm assuming this delay will have no impact on my iPad 3G shipment, originally scheduled for Late April. Still true?

  1. rtamesis

    Joined: Dec 1969


    iPad a failure

    Only 500,000 sold in a week? Apple is soooo doomed!

  1. Feathers

    Joined: Dec 1969


    Yeah right!

    What's stopping them announcing pricing now and delaying shipping? Unless this has more to do with an undesirably strong dollar against the Euro at the moment. This is arbitrage and has nothing to do with availability. Apple want to s**** their overseas customers as much as they can. Remember, in the last quarter, overseas sales by volume decreased 8% but profits increased by 8% so that's a 16% reaming factor. Ouch. My poor bottie! Apple want to set the prices in relation to a weaker dollar.

  1. testudo

    Joined: Dec 1969



    Higher than expected demand? Or supply and/or production issues?

    And how can it be called 'higher than expected' when many stores still have them in stock?

  1. tortenteufel

    Joined: Dec 1969



    I'll just wait for the next version with build in camera and espresso machine...

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