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Apple tablet said in "full production"

updated 05:35 pm EST, Fri January 15, 2010

Analyst says Apple tablet ready to go

Apple is already in full swing manufacturing its tablet device, analyst Matt Thornton at AVI Securities said in a note on Friday. Talking to a component supplier, he says the parts have been in the supply chain for some time but that the finished products are now in "full production" for release soon. The iPhone designer had supposedly planned to start assembly late in 2009 but encountered a delay that impacted some suppliers who had expected the increased business.

No matter the supply, NAND flash memory demands may have increased specifically to accommodate the large touchscreen hardware, Thornton noted. Apple's design is also suspected of eating into the netbook market and consequently taking supplies away from those producing regular netbooks. One recent rumor had Apple securing many 10-inch displays for itself at the expense of those starting new computer designs.

As many as 10 million tablets could be built in the first year, according to the financial expert.

Manufacturing at this stage would remain in sync with most of the more recent rumors for Apple's mystery product, which could be unveiled at an event on January 27th but wouldn't ship until March. [via CNET]

by MacNN Staff



  1. martinX

    Joined: Dec 1969



    Shhhh. It's a secret.

  1. iphonerulez

    Joined: Dec 1969


    Apple had better knock this effing tablet

    out of the ballpark because the media is just going nuts over this mythical device. I can only imagine how many companies are hoping that the Apple tablet is a huge failure, so they don't have to try and keep up. RIM might even have to come out with a tablet device if Apple succeeds. I'd be damned if those companies could price some full-media tablet for the price of a netbook that could hang with Apple's tablet. There has to be some cutoff point where you can only build a competitive tablet with similar hardware for a lot less money. They'd almost be forced to compete with Apple at the high end. The tablet wars are going to be very interesting.

    Comment buried. Show
  1. Feathers

    Joined: Dec 1969



    Nobody will have any difficulty building similar spec devices at lower prices especially when you consider the price of Apple's current "entry level" laptop that stands at nearly double the price of less shiney but equally specified machines. How much will Apple charge for the new pretty pretty? This isn't going to be less than $599!

  1. ZinkDifferent

    Joined: Dec 1969


    Anybody can

    ... Build cheaper products at simillar specs.

    No one manages to make them suck less.

  1. qyt

    Joined: Dec 1969



    MacNN said outing English upgrade

  1. charlituna

    Joined: Dec 1969



    if this thing is in full production then it is unlikely they will announce in Jan and release in March. more like announce in Jan with "will start shipping at the end of this week"

    Comment buried. Show
  1. Telekinesis

    Joined: Dec 1969


    Enter the gulag.

    Everything is sounding great, but the problem is it uses an Apple OS, I like my products open, and Apple is the furthest away from that as you can get, its a shame it has to be Apple the one innovating on the hardware front though.

  1. Peter Bonte

    Joined: Dec 1969


    re: march?

    Apple does need a few months to stockpile enough devices for the release, with 3 months advanced production we'll probably still have major shortages the first few months.

    Stockpiling also indicates a mass audience product, not a $999 luxury device. I predict a $399-$499 low-end model, basically a big iPod with extra Tablet features. Maybe with 3G internet but that would postpone the introduction even further with the FCC review.

  1. jwdsail

    Joined: Dec 1969


    Price, Wireless, etc..

    Stockpiling could indicate other things... Multiple versions (3G/wifi only?) or Apple needing to guarantee minimum supply to multiple partners? (AT&T and Verizon?)

    I think we'll either see the tablet as two devices (one w/ 3G and one wifi only) or as one device w/ a subsidized price (with a 3G contract) and an unsubsidized price (no 3G no contract...and maybe 3G w/ advertising subsidized 3G?)

    If the tablet is everything the most wild predictions peg it to be, a $999 unsubsidized price seems realistic, and a subsidized price around $499...


    We'll know soon enough.. Jan 27th is getting closer every day..

    I'm not crazy! The voices in my head told me so!

  1. Peter Bonte

    Joined: Dec 1969


    subsidized or not

    I'm not taking another wireless contract for a tablet and $999 is to expensive, Apple used to overprice for uber exclusive hardware but nobody is waiting for a MacBook air-tablet.

    If it's a $999 tablet i'm seriously considering to sell my stock and invest it in my own business, the app-store needs a mass product.

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