Apple Stores to institute 'Experts' by February?
updated 03:55 pm EST, Wed January 13, 2010
New workers serve as roaming Geniuses
A new job position at Apple Stores, the Expert, will make its public debut within about two weeks, sources claim. Apple is already said to be interviewing candidates, who if successful will supplement the role currently handled by Geniuses. Whereas a Genius remains stationary at a Genius Bar, Experts will be expected to roam store floors, taking questions from people without an appointment.
The look and operation of Apple Stores could change substantially by the end of 2010. Beyond Experts, the company is establishing a minimum size for future outlets, which must be at least three tables in width. A Palo Alto prototype store is also believed to be in development, which would further extend Apple's use of glass, and also incorporate live trees into the floor design. Store boundaries would "dissolve" in the minds of visitors, documents have suggested.






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