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Comcast vows to keep Hulu intact

updated 12:15 pm EST, Thu December 3, 2009

Hulu to stay the same, but cable channels out

Hulu won't undergo a shakeup following the Comcast buyout of NBC, the cable provider said during a conference call to discuss the merger. Comcast chief operating officer Stephen Burke called Hulu's existing business model "smart and appropriate" and said there weren't any plans to change the way the streaming video site works. He points out that the split already works in Comcast's favor, as much of Hulu's content comes from basic cable and leaves out the premium channels that Comcast would want to reserve for On Demand Online.

Burke added that NBC (and now Comcast) was only one of three studios involved in Hulu and thus couldn't determine its fate outright. However, he noted that Comcast doesn't have any plans to implement a pay-only section of Hulu.

The statements allay some of the fears triggered by the buyout. As a cable TV operator, Comcast has a vested interest in keeping customers away from Internet-only video properties lest they cancel TV in favor of Internet access alone. It's not clear whether Comcast plans any change in policy for pay-per-show services like Amazon VOD or iTunes.

by MacNN Staff



  1. dotMac

    Joined: Dec 1969



    Comcast VOWS to keep Hulu intact? Who the heck is going to trust THEM?

    Remember, this is the same Comcast who is the strongest opponent to net neutrality and who recently started the bandwidth cap craze. They are one of the worst corporations in America.

  1. charlituna

    Joined: Dec 1969


    why not pay

    Comcast should have have Pay for ad free on Hulu, as an option for those that want it. if the price was right many folks would probably do that rather than torrents and itunes.

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