updated 11:50 am EDT, Mon September 21, 2009
myPANTONE for iPhone
Color specialist Pantone has released a new iPhone app, which allows designers to thumb through color swatches and create palettes that can be used in most creative applications. myPANTONE also allows users to extract colors from photos taken with the iPhone's camera, to design complementary palettes.
Swatches can be viewed against a variety of different backgrounds, to get a better feel for how a palette might look in different environments. Once created, palettes can be e-mailed for use with Creative Suite, QuarkXPress or CorelDraw. They can also be uploaded to Pantone's free online service, where they can in turn be shared through Facebook and Twitter. Text notes and voice messages can be attached.
Each swatch includes sRGB, HTML and L*a*b color values, and cross-referencing for matching colors amongst various libraries, including Pantone's Goe, Pastels, Matching System and Fashion + Home collections. myPANTONE requires a device with iPhone 3.0 firmware, and costs $10.