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New 'Get a Mac' ads level virus accusations at PCs

updated 09:40 am EDT, Tue August 25, 2009

New 'Get a Mac' TV ads

Apple has produced two more TV ads as part of its long-running "Get a Mac" campaign, touting the advantages of Macs over Windows PCs. The new commercials are primarily negative, accusing PCs of being subject to many more virus attacks than Macs. The first spot, "Surprise," has PC (John Hodgman) disguise himself as Mac (Justin Long), and insist to a computer buyer that PCs are very reliable.

In the second spot, "Top of the Line," PC brings in a high-end companion (Patrick Warburton), who claims to have a larger display and a faster processor. Because of viruses and various "headaches" however, a buyer says she would still rather have a Mac.

The security reputation of Macs has suffered in recent months, mainly due to a series of Trojans, which helped contribute to the activation of the first Mac-based botnet. Analysts have suggested that the true reason for fewer security attacks on Macs may be connected to the smaller user demographic, which does not offer as lucrative a target as the PC majority.




by MacNN Staff

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Comments

  1. climacs

    Joined: Dec 1969

    +3

    great

    both ads subtly target MS' 'Laptop Hunters' spots... Patrick Warburton is great, and I see the spot's copywriters avoided some sexual innuendo they easily could have engaged in... 'hey baby, I've got a huge display... wanna see it?'

  1. climacs

    Joined: Dec 1969

    +1

    as usual

    these ads beat the s*** out of that cheesy c*** MS comes up with.

  1. robttwo

    Joined: Dec 1969

    +2

    fewer?

    First of all, there aren't "fewer" security attacks on the Mac - there are practically none. There are literally thousands infecting windows, and the chances of a windows machine harboring 3 or more virii are greater than finding a windows machine with NO infections.
    Macs account for 10-15% of the user base. This argument is ridiculous. I mean, why would anyone want to bother writing a virus that would only infect 60 million computers.
    Idiot "anal-ysts"

  1. nat

    Joined: Dec 1969

    +4

    sick

    of this small user demographic c***. analysts.

    http://www.theregister.co.uk/2003/12/16/windowsstylesecurityh***stalksmac/

    analyze that.

  1. fritzw1957

    Joined: Dec 1969

    +2

    Funny...

    ... that tonight I get to go over to a clients' PC she says is having issues with a virus popup window - probably malware disguised as a anti-virus program ad and it insists on popping up every 5-10 seconds. I've tried to bring her over from the dark side, but she still insists on running --- get this --- Windows98! Grrrrrrrrrr....

  1. Roehlstation

    Joined: Dec 1969

    +1

    Malware

    I removed 4 of those last night from customer PCs.... Seems to be all I do at the shop anymore

  1. kirkrr

    Joined: Dec 1969

    +2

    Fact vs. Negative

    Why is a provable fact considered negative?

    In Nov 2008, the Windows world exceeded 1 MILLION know current pieces of malware. At the time, OS X had zero. Now there are a few attacking OS X, but these are the juvenile trojans, that require stupid acts by a user to initiate.

  1. LouZer

    Joined: Dec 1969

    0

    Re: Fact vs negative

    , but these are the juvenile trojans, that require stupid acts by a user to initiate.

    Um, that's what most of the attacks on Windows are these days. Pop-up windows, virus scare tactics, "You need to install x**." messages, all to try to con the user in installing malware. Most of the problems on your average PC are user initiated, not attacks from the outside.

    Most of these are Windows only because that's what most people run. There's no reason to go after that 5% of Mac users with fake "OS X" screens and software.

  1. elroth

    Joined: Dec 1969

    +1

    re: louzer

    "that's what most of the attacks on Windows are these days. Pop-up windows, virus scare tactics, "You need to install x**." messages, all to try to con the user in installing malware. Most of the problems on your average PC are user initiated, not attacks from the outside."

    But how did all that crapware get into the OS in the first place? You don't have pop-up windows in Macs that you can't get rid of. It's easy to get them in PCs.

  1. drnkn_stylz

    Joined: Dec 1969

    0

    I hate commercials

    I don't find the Get A Mac ads funny anymore, and they are getting less and less witty each rendition. I think Apple should just make commercials and focus on what makes a Mac so good. There are a lot of reasons, so lots of ways to be creative.

    I do think the Microsoft Laptop Hunter ads are pretty stupid. Hey let's look for a cheap computer, make a cringey face at the Mac, choose some HP or Dell for less money, and be happy. Yaaay you're a happy PC user! I still don't care!

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