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"iPhone killers" set to drive phone display market?

updated 09:10 pm EDT, Wed August 12, 2009

iPhone killer drive market

Displays commonly used in smart phones are facing increased sales following the upcoming release of so-called "iPhone killer" devices. According to iSuppli, worldwide shipments of displays ranging in size from 2.5-inches to 4.9-inches diagonally that feature QVGA quality pixel formating are projected to rise to 150 million units, and increase of 22 percent from 123 million units last year. These projections also indicate overall shipments of mobile displays will decrease by 11 percent this year.

iSuppli believes the coming smart phones will generate demand from the Chinese mobile phone makers and will help propel a recovery in the mobile phone display market. Common seasonal factors combined with the current recession and large amounts of inventory caused shipments to decline sequentially by 17 percent in the forth quarter of 2008 and 8.5 percent in the first quarter of this year.

In this year's second quarter, a shortage of driver ICs (integrated controllers) and LCD glass caused shipments to slow. This issue was resolved by June, allowing mobile phone display shipments to rise by 5 percent in the second quarter.

The current third quarter is usually the strongest period of the year due to shipments made in preparation for the impending holiday demand for electronics. If mobile phone sales continue to decrease oversupply in the display market could build up.

by MacNN Staff



  1. Bobfozz

    Joined: Dec 1969


    What a rottenly

    written article. "Facing increased sales?"

    And instead of an.

    MacNN is often pathetic in their writing.

  1. tvalleau

    Joined: Dec 1969


    the everything killer

    If we just put the computer in with the monitor we'll have an iMac killer...

    If we just put a dial on it, we'll have an iPod killer...

    if we just sell music online, we'll have an iTunes killer...

    If we just use a touch screen, we'll have an iPhone killer...

  1. Feathers

    Joined: Dec 1969



    tvalleau's right! When has any Apple product ever been "killed" by a rival product? Um.....never! In fairness, however, in the absence of Steve Jobs, Apple did a pretty good job of trying to kill itself. System 7.5 ring any bells?

  1. luckyday

    Joined: Dec 1969



    Don't you guys realize it's not Apple's competitors using the word "killer". It's the media. They do it to attract your attention, and apparently it works... well.

  1. dadrian

    Joined: Dec 1969


    works on some markets

    In Europe, HTC kicks a**. Iphone applications are not supported by mobile operators. so Iphone is very limited, the only thing it has above the competitors is the double price. So, it's kinda dead.

  1. VinitaBoy

    Joined: Dec 1969


    Keep Wishing, dadrian.

    Yeah, dead. The iPhone is dead in Europe. Sure. RIM troll, anyone? HTC proponent here?

    Keep wishing and hoping and dreaming and praying and conjecturing and prophesying and prognosticating and plotting and . . . and . . . and . . .

    Perhaps your foretelling will come true, dardian. Mostly likely, however, it will not. Besides, with China on line now (and only the beginning thereof), European sales don't seems quite as important as they once did, now do they?

  1. luckyday

    Joined: Dec 1969



    I actually think Dadrian is right. Sort of. The iPhone is certainly not dead in europe, but the sales of the iphone 3G were lackluster at best, and the 3GS has only sold decently well.

    So while you seem to have a very strong opinion on iPhone sales in Europe, that's about all you have. Do a Google search and it's pretty easy to see the evidence.

    (p.s. I like how at the end you basically say, even if you're wrong, it doesn't matter. That's great. Spoken like a true fanboy)

  1. climacs

    Joined: Dec 1969


    iPhone in Europe

    1) horrendously expensive
    2) with the cheap dollar, a European can put the substantial price difference between a European iPhone and an American iPhone towards a plane ticket... go have a cheap vacation in the USA... buy a $99 iPhone... go home and jailbreak it.

    Not saying everyone does this over there but I did meet several folks who had done just that (mostly young 'uns, in their 20s)

  1. luckyday

    Joined: Dec 1969



    Is that just an anecdote, or are you claiming that iphone sales in europe are lower because europeans are travelling to the US to buy them? haha. I hope the former.

    FYI, you can only buy the $99 iphone for $99 if you sign up for a three year term in the US... Obviously that doesn't work out in your equation so well.

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