updated 09:15 am EDT, Tue August 4, 2009
New iPhone ads
Apple has aired several new television ads, "Share" and "Travel," featuring iPhone apps for file sharing and navigation. "Share" presents two free apps, Mover and Bump, that can be used to transfer contacts or files between iPhones via Wi-Fi or a 3G Internet connection. The commercial also shows two users playing Scrabble from different iPhones, a feature available using Wi-Fi or through Facebook.
"Travel" features apps geared for travelers, such as Rick Steves' Historic Paris Walk. The app guides users through the city and provides additional content such as text, audio and video. Keeping with the Paris theme, the ad also shows the Paris Metro 09 app which can be used to help visitors navigate through the city's public transportation systems. Apple also shows Freeverse's Postman app that provides tools to capture photos and create virtual postcards to send back home.