updated 10:35 am EDT, Wed July 1, 2009
Morgan Stanley on Macs
Mac sales are on the rebound following the terrible early months of 2009, says Morgan Stanley analyst Kathryn Huberty. While growth has sat in negative territory for a good deal of the year, a fact typically attributed to global recession, May saw shipments climb 25 percent month-over-month, as compared to overall market expansion of only 1 percent. NPD figures have continued to rise in recent weeks, spurred by the announcement of updated MacBooks.
Based on this and supplier reports of increased units, Huberty is raising her fiscal Q3 forecast to include 2.5 million Macs, a jump of 12 percent from the previous quarter's 2.4 million. The growth is less than Apple's 14 percent quarter-to-quarter average in the past three years, but said to be a substantial improvement on recent recessionary performance. Revenue of $3.072 billion is anticipated for Q3, producing EPS of $1.16.