updated 10:45 am EDT, Fri June 5, 2009
Sources back cheap iPhone
Apple is indeed preparing to announce a cheaper version of the iPhone, possibly at Monday's WWDC keynote, according to sources quoted by the Financial Times. The informants are described only as "familiar with the initiative," but may serve to validate the opinions of analysts, who have predicted the tactic as a means of spreading the iPhone beyond a wealthier demographic. Even those already in a position to buy an iPhone may be holding off, given worries caused by recession.
The depth of the proposed cut is unknown, but analyst forecasts have pointed to a new cost of either $99 or $149. Such a reduction would be consistent with past approaches to devices like the iPod touch, although Apple has refused to comment on rumors. Simultaneous accounts have hinted at cheaper data plans from AT&T, possibly $10 to $15 less per month in exchange for a lower bandwidth cap. An unlimited option would likely remain.