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http://www.macnn.com/articles/09/05/14/new.iphone.icons/

Apple registers several iPhone interface icons

updated 11:45 am EDT, Thu May 14, 2009

 

New iPhone icons


Apple has registered several new iPhone-related icons in Europe, which when taken together, may illustrate the company's plans for future hardware and software. The icons consist of a road, a flame, a target, a stopwatch and a blank circle; of these the most intelligible may be the first, which could be bound to some form of in-car navigation support. The iPhone 3.0 firmware is known to ready for turn-by-turn navigation, and adding a magnetometer could ensure accurate direction tracking.

The target icon could also be related to navigation, and the stopwatch may suggest some form of timing function. More ambiguous are the flame and the circle, which do not appear to have direct relation to current or planned iPhone capabilities. As with many corporate trademarks however, Apple may be interested in registering them regardless of whether they enter into a commercial product.


by MacNN Staff

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 iPhone, trademarks, Apple
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Comments

  1. malax

    Fresh-Faced Recruit

    Joined: Aug 2006

    +4

    obviously

    Obviously the flame is for the forth-coming "rock on" support so people can hold up their iphones are concerts where in the 20th century people reportedly held up devices known as lighters (that were use to consume a now-largely-banned product known as cigarettes).

    As to the trademarking a blank circle, hmm.

  1. Gazoobee

    Fresh-Faced Recruit

    Joined: Feb 2009

    +3

    flame = emergency?

    Both the fire one and the concentric circle ones are very similar to emergency icons that denote fire and earthquake respectively. Not that this makes any sense, just sayin. :)

  1. njfuzzy

    Fresh-Faced Recruit

    Joined: Apr 2001

    +3

    Sub-icons

    These aren't application icons. They very clearly match the sub-icons in applications like the iPod function. For instance, "Artists" and "Podcasts".

  1. carloblackmore

    Fresh-Faced Recruit

    Joined: Dec 2005

    0

    an Emergency Alert app?

    I don't think the road icon is necessarily for navigation or turn-by-turn. I would expect Apple's sense of creativity to prompt an icon with an actual turning road. So I would guess this icon is more for something related to "on-the-go". And I doubt the concentric circles are for targeting - they already have a targeting icon (in the Google Maps app).

    Since the icons are being registered at the same time, we might consider the possibility of them all belonging to one app? Maybe an Emergency Alert app is right Gazoobee - highway, fire, earthquake and region (or tornado) alerts. Even though those are very California/West things which is Apple's immediate neighborhood, would they dedicate an app for it?

  1. testudo

    Forum Regular

    Joined: Aug 2001

    -3

    obvious

    The flame icon is obviously a new app to show where all the local fires are at any one point in time. Or perhaps the latest urban unrest.

    The target icon is also obvious. Used in the new "iHit" app, you use this icon to select the person you want wasted. Using the new payment mechanisms in the app store, you'll be able to offer up the price of your hit, various people will bid, and then your target gets iced. No muss, no fuss (sorry, folks, you have to find me before you can use it on me).

  1. carloblackmore

    Fresh-Faced Recruit

    Joined: Dec 2005

    -1

    empty circle holder?

    Maybe the empty circle is an icon that will hold a changing character or numeral?

  1. malax

    Fresh-Faced Recruit

    Joined: Aug 2006

    -1

    emergency

    The emergency app hypothesis seems reasonable. The empty circle would indicate either a solar eclipse (like those fat slobs in Wall-E some people might need to be told that it just got dark outside) or perhaps the death of our sun.

    Clearly the concentric cirlces is related to hyponosis. Alerting the user to presence of a RDF maybe?

  1. macpredictions

    Fresh-Faced Recruit

    Joined: May 2009

    +1

    Nike iPod!

    These icons are nothing new - they're all from Nike iPod. Sounds like you guys need to get out and do some exercise :)

  1. filipe.alvarenga

    Fresh-Faced Recruit

    Joined: May 2009

    +1

    Just Nike iPod

    Those are just the icons from Nike iPod application from iPod touch second generation... http://bit.ly/imAeJ

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