Apple hosts Billion App Countdown giveaway
updated 09:55 am EDT, Fri April 10, 2009
Billion App Countdown
Apple has launched a new contest in order to encourage use of the App Store. Marking an upcoming download milestone, the Billion App Countdown asks participants to download any app in order to become eligible to win several prizes. These include a $10,000 iTunes gift card, an iPod touch, a Time Capsule router and a MacBook Pro.
People participating must be 13 or older, and live anywhere in the US or one of the following regions: Columbia, Australia, Austria, Belgium, Denmark, Finland, France, Germany, Greece, Ireland, Italy, Japan, Luxembourg, the Netherlands, New Zealand, Norway, Portugal, Spain, Switzerland or the United Kingdom. Canadians are also eligible, with the exception of residents of Quebec. A form should allow entry into the contest without a download, but errors were encountered in early testing.
Fresh-Faced Recruit
Joined: Jul 2008
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will try this marketing approach and everyone will yawn. The PC advocates must be depressed that their world is so uninteresting. I don't even own an iPhone but I find this idea rather appealing "just for fun" while MS is out there trying to hammer "little old Apple" into the ground--they are scared.