Showtime brings episodes to Emmy voters on iPhone
updated 04:15 am EST, Fri March 6, 2009
Emmy voting on iPhone
Showtime has announced an upcoming application for the iPhone and iPod touch that will allow TV Academy voters to view full-length episodes. After entering a specific passcode, voters will have access to series such as Dexter, Weeds, and United States of Tara. Richard Licita, Showtime’s executive of corporate communications, claimed the channel saved “tens of thousands of dollars” last year by offering episodes online. He dismissed the notion that viewing a show on the smaller screen would have a negative impact on the experience.
Additional content will be included with the screeners, such as nearby movie theaters, movie titles, times, posters, trailers, descriptions, age ratings and critic ratings.
The app will be available as a free download from the App Store. The company will still distribute the episodes on DVDs mailed to TV Academy members. [via iLounge>]
