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Developers complain of Apple's lengthy review process

updated 02:55 pm EST, Wed December 24, 2008

Apple angers app developer

A number of iPhone app developers have voiced frustration with Apple over letters that read "unexpected additional time for review." While a few apps have been approved or denied in less than 24 hours, reports suggest that others are put into a lengthy review process that can take months. Perry Hart, creator of AutoMangle, described the system as "inadequate and down right amateur." He submitted a new app, ZombieMangle, in hopes of releasing the game before the holidays, but instead received the vague letter with no further details.

Much of the dissatisfaction comes from the alleged lack of communication by Apple's review team. Even a timely denial would be preferred by many developers, allowing them to rework the app and overcome any issues. Many of the inquiries sent to Apple go unanswered or receive a canned response.

This is not the first instance that Apple has been blasted by iPhone developers. The company has also been accused of being overly restrictive with its SDK terms, while rejecting any apps that compete with its own software. A Gmail account utility, MailWrangler, was rejected because it "duplicates the functionality of the built-in iPhone application Mail without providing sufficient differentiation or added functionality."

An "iBoobs" app was rejected this week because Apple felt that it contained "objectionable content," according to FOX News. The novelty program featured a pair of large breasts in a bikini top that would wobble from side to side or up and down, depending on the movement of the phone. The company was likely using the app as a demonstration of character animation software. Another possibility for rejection could be copyright infringement due to the existence of a similar application for PCs




by MacNN Staff

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Comments

  1. hansmickle

    Joined: Dec 1969

    +3

    Apple is degenerating

    This is another straw in the wind that Apple increasingly is failing its customer base with dumb-headed actions. Where is the glowing people-first attitude of years ago?

  1. Constable Odo

    Joined: Dec 1969

    -1

    I've seen it and it's

    a sweet looking app, but I'd consider such an app sort of insulting to women in mixed company. Though I'm sure that if an average group of younger women were looking at it by themselves they'd be laughing hard and see if they could duplicate the jiggle effect using their own b******. Well, maybe that's just my fantasy.

    I was thinking that it could be carried further like those bobbing hula girls on car dashboards. Sorry, but Apple has to draw the line somewhere.

  1. hayesk

    Joined: Dec 1969

    -2

    Shifting blame

    If someone wanted their app ready for the holidays, they should have submitted it long ago. It's common knowledge among developers that it takes a long time for apps to be approved.

    As for rejections - a lot of rejections can be approved simply by contacting Apple and discussing the issue. Running to the media and complaining isn't going to help.

    Although, iBoobs? Come on - is anyone really surprised this wasn't approved.

  1. FireWire

    Joined: Dec 1969

    +2

    s**** 'em

    Just scrap this fu�king system already. Do desktop software need approval? Why would it be different for mobile? It simply doesn't have its place. It's my Mac, it's my iPhone, I should do whatever I want to do, and install whatever I feel like installing. Hey, guess what? I have at least 4 different web browser on my iMac, what do you think about that China, err Apple? I can even download as many b**** as I want!

  1. macnixer

    Joined: Dec 1969

    0

    Apple is preventing

    the First Amendment. While publishing content like iBoobs would be detrimental to the general public because it is sexually undermining but preventing developers from coming out with competing products is nothing but shutting them down and saying I do not want you to speak better.

    If Apple wants the iPhone to flourish beyond the couple of years them they must open up and also the service provider must learn to live with the changing times. Freedom of choice brings forward innovation and propagates intelligence.

    Back to iBoobs - if the developer would like to demonstrate animation capabilities then there are ample number of ways to do this. They can use multitude of was to demonstrate physics. Think of it.

  1. Toyin

    Joined: Dec 1969

    +2

    Confused

    Re: Haysek. People are complaining because their applications are in limbo for MONTHS. I agree with them on this one. Either reject an app or accept it. Why it takes even days to review it is ridiculous.

    I've been okay with Apple's policing iPhone application content, but lately I'm wondering why it's okay to have fracking 30 farting applications, multiple drinking applications, and 100s of other completely useless apps, yet iBoobs get's denied. Apple needs to get a clue.

    1) Be CLEAR about what is or is not allowed by developers
    2) Create a rating system
    3) Pull applications that get legitimate complaints from consumers.
    4) Let the community thrive

    I've been a machead for quite a while, but this kind of c*** is putting a bad taste in my mouth.
    3)

  1. jbelkin

    Joined: Dec 1969

    0

    Let me Get This Straight

    A guy making a zombie app & a guy making a dancing boob app is claiming that a $40 billion dollar corporation is not jumping fast enough for them?

    And what exactly would a 'legitimate complaint' be? If it offends your religion? Your philosophy of life or because it's your competitor? If you want b**** on your phone, jailbreak it and load it - but stop whining - if you even have an iphone ...

  1. jbelkin

    Joined: Dec 1969

    -1

    Let me Get This Straight

    A guy making a zombie app & a guy making a dancing boob app is claiming that a $40 billion dollar corporation is not jumping fast enough for them?

    And what exactly would a 'legitimate complaint' be? If it offends your religion? Your philosophy of life or because it's your competitor? If you want b**** on your phone, jailbreak it and load it - but stop whining - if you even have an iphone ...

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