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Samsung ups 40in OLED prototype to 1080p

updated 01:45 pm EDT, Wed October 29, 2008

Samsung 40in OLED 1080p

Continuing a set of display announcements today, Samsung SDI today edged closer to a full-size production OLED TV with a new prototype 40-inch set. A cousin of an early set first shown in 2005, the 2008 model has jumped in resolution from 1280x800 to a full 1080p (1920x1080) resolution that puts it on par with modern LCD TVs but also puts it in front for sheer image quality: the newer OLED set generates a claimed 1,000,000:1 contrast ratio versus the 50,000:1 or less seen on most better HDTVs and the 5,000:1 seen with the 2005 example.

OLED by its nature is potentially well-suited to TVs due to its self-illuminating pixels, which eliminate the need for a backlight. This improves the contrast ratio and simultaneously slims down the set while also improving its power use over even LED-backlit displays.

Like its four-inch OLED, Samsung hasn't said if or when a production 40-inch TV will stem from the new panel, though the company has previously expressed a desire to ship larger production OLED displays sometime in 2009. Sony and other companies planning for these launches, however, have so far been targeting sizes of roughly 27 inches or less due primarily to the sheer cost of OLEDs versus same-size displays. [via NY Times]




by MacNN Staff

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