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EU: iTunes must change or be changed

updated 07:15 pm EDT, Thu September 18, 2008

EU wants iTunes changed

European Union competition commissioner Neelie Kroes spoke to Apple CEO Steve Jobs and long-time rocker Mick Jagger in a meeting today, chastising Apple others for creating a varied market with its iTunes Store. Network World reports that Kroes reminded those present of the EU's intent of creating a borderless living style and marketplace among nations in the Union. Kroes made it clear that if there was any confusion over the rules, that she would explain them.

Kroes noted that Apple's varied pricing across different countries was representative of this, and stressed that if the problem was not dealt with, the EU would make steps to ensure that Apple and others comply.

"The people of Europe were promised a union, a place without borders: but on the internet they have not yet got it," said Kroes. "Progress has been made; sometimes impressive, but it is not enough. As Competition Commissioner, I want to know why. If this is because the competition rules are not clear enough, I will clarify them. If it is because the competition rules are not up to date, I will update them. And of course, if this is because the competition rules are not being respected, consumers and companies should know that I will enforce them."




by MacNN Staff

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Comments

  1. Guest

    Joined: Dec 1969

    -6

    gotta love the hypocrisy

    EU wants a free market so we're going to set the rules for you. Yeah thats free...

  1. macuserssmelllikebum

    Joined: Dec 1969

    +7

    Jagger?? wtf??

    What does Mick Jagger have to do with the price of cheese in China? Was he just there to get them coffee?

  1. horvatic

    Joined: Dec 1969

    +9

    Okay EU, change the

    Okay EU, change the record labels! There the ones that price the music not Apple. If the record labels are charging to much then they need to reset the pricing, not Apple.

    IDIOTS!!!!

  1. ender

    Joined: Dec 1969

    +7

    Apples

    So does that mean that an Apple (the fruit) should cost the same in Germany as it does in France and the UK?

    How is Apple's (the company) infrastructure set up? Do the record companies have different licensing terms in different countries (as would be suggested by the fact the iTunes was rolled out on a country-by-country basis)? It would seem inefficient for Apple to have done that unless they were forced to by someone else. Or perhaps their bandwidth expenses are more in one country than in another. Perhaps the EU should first ensure that every member country has the same bandwidth prices.

    Bottom line, there are a lot of variables (like the UK uses a different currency), and you can't just point to the symptom (variance in iTunes pricing) and blame Apple without understand the root causes of it.

  1. dronkert

    Joined: Dec 1969

    +3

    Tough talk

    Tough talk by the new iron lady.

    Some very obvious points being made above; I'm sure Kroes' advisers have informed her that music comes from record companies :roll-eyes:

  1. Flying Meat

    Joined: Dec 1969

    +3

    haha!

    Thaaaat's right. Apply pressure to the pipe for more, not the valves.

  1. bigpoppa206

    Joined: Dec 1969

    +6

    What Kroes forgets

    is that each country may pile on taxes and tariffs that influence the price as well as whatever the music label for each market is doing.

  1. gikku

    Joined: Dec 1969

    -1

    move on, nothing here

    isn't it time to dump this "Europe" thing already?

  1. Guest

    Joined: Dec 1969

    -2

    hypocrites

    You call out the EU saying they are in the wrong here; yet praised them when they said that MS was in the wrong. Hypocrisy thy name is you!

  1. Guest

    Joined: Dec 1969

    -9

    hypocrites

    You call out the EU saying they are in the wrong here; yet praised them when they said that MS was in the wrong. Hypocrisy thy name is you!

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