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AAPL Stock: 111.78 ( -0.87 )

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U.S. Apple stores increase hours, staff

updated 10:20 pm EDT, Mon July 28, 2008

Apple's hours increased

Apple recently updated its iPhone availability page availability page, stating, "To accommodate demand for iPhone 3G, all Apple Retail Stores will now open at 8:00 a.m. every day but Sunday. We're also adding staff to help you get up and running as quickly as possible." The demand for the iPhone 3G has been excessive and Apple's retail stores have been flooded with long lines for iPhones across the United States. Apple has responded to this by increasing hours and staffing to help more customers each day.

According to AppleInsider, Apple stores have also started to pre-qualify customers who line up for the iPhone, setting aside an iPhone 3G that may be picked up later. In many cases these buyers are given until 6 p.m. to collect their purchase, allowing these customers to move to other commitments if necessary without losing their chance at purchasing an iPhone 3G.

Apple's availability page allows customers to check the stock at Apple Stores for the next day. The stock is updated daily and customers are able to see the data after 9 P.M. the night before they plan to visit. Apple still recommends showing up early though, as iPhones are dealt out on a first come first serve basis.




by MacNN Staff

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Comments

  1. fletcher

    Joined: Dec 1969

    +2

    iPhone

    I love my iPhone but I find the lines kind of amusing. At the Southcenter store in Seattle there was a significant line at the Apple store last Saturday. The store was otherwise just about empty. I left empty handed since they didn't seem to be selling MacBook accessories any more and the salespeople are few.

    I plan on getting a new iPhone just as soon as I can walk into the store and just buy one. If they offered them mail order I'd probably get on the list, but I can't imagine waiting in line for hours at the mall.

    In the interest of full disclosure, I did wait in line for a Wii so I am capable of temporary insanity. Though, not seeing a Wii on the shelf of my local stores for nearly a year after made me feel a little better about the decision.

  1. Mrjinglesusa

    Joined: Dec 1969

    +1

    Not news...

    Apple has had the 8:00 am opening everyday but Sunday since launch.

  1. testudo

    Joined: Dec 1969

    -2

    Re: iphone

    Do what most normal people do. Go to an ATT store, order one, and they'll call you when it comes in. No lines. No guessing. Don't know why Apple can't seem to figure out this concept (oh, we know why - they like the lines, gives the illusion of demand).

    And I've read other stories of mostly empty stores but people forced to stand in line to get in.

  1. thebiggfrogg

    Joined: Dec 1969

    +1

    . . . and marched

    to the gulag after getting their iPhone. Then they were reeducated into speaking out against the Zune!I "heard stories" too. Testicles cracks me up!

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